Studio Sonda

Studio Sonda We create better brands and a better future, with you. Our strength lies in doing all this together, with you!

We are Sonda, an internationally recognized and award-winning creative team capable of understanding how to create globally relevant brands, strategies, and projects in a way that they achieve tangible market success, prove the power of creativity and, above all, connect and create a better society. Our working principles overcome the classic boundaries existing in the relationship between client

– agency – user and build partnerships as the base for working on communication and creative strategies and brands of the future. You enable us to get insights and understand the purpose of the challenges you are trying to solve or improve. After the phases of research, reflection, and strategic planning, we choose together tools and mechanisms to conceive creative concepts that always differ from case to case, since they are designed exactly for your specific needs. This way of working is a guarantee of logical and intuitive solutions which are strategically thought out, fully personalized, market efficient, and original, and that strive to have the most positive impact on our society and planet.

01/08/2026

The most impactful campaigns are the ones that leave something behind.

We opened the campaign alongside influencers, inviting their audiences to take the first step. Then, together with Tukan and Mona, we continued the conversation, bringing Croatian Sign Language closer to younger audiences through engaging, social-first content.

Created in collaboration with the Croatian Association of the Deaf and Hard of Hearing, "Dobar znak daleko se čuje" is a reminder that the right platform can do more than communicate. It can inspire action.

We learned to sign. Now it's your turn. Because .

31/07/2026

The real value of a brand character isn't measured by a campaign launch.

It's measured by its ability to stay relevant over time.

Through Tukan's Instagram and TikTok channels, we create social-first content that turns everyday moments into opportunities to strengthen the brand, reinforce a consistent voice and build long-term recognition.

Because every interaction shapes the brand.

And Tukan knows.

30/07/2026

When consumers are overwhelmed with choice, the strongest brands don't just communicate benefits, they shape decision-making.

For TOCO, Jamnica's low-calorie fruit-and-vegetable beverage brand, we created "Tukan zna!": a long-term communication platform built around a brand character that does more than entertain. It gives the brand a distinctive voice, creates consistency across every touchpoint and builds recognition over time.

From strategy and character development to a fully integrated 360° campaign spanning TV, digital, social media, OOH and retail, every element works together to make TOCO feel familiar, relevant and memorable.

Because when brands know who they are, consumers know why to choose them.

And Tukan knows.

On September 18, Branding Conference 14 brings together leading regional and international voices from marketing, commun...
27/07/2026

On September 18, Branding Conference 14 brings together leading regional and international voices from marketing, communications and the creative industries.

Under this year's theme, Brand New Control, the conference explores creativity, brands and human agency in a world increasingly shaped by algorithms and AI.

We're looking forward to joining the conversation, with our Creative Directors and co-founders Jelena and Sean taking the stage in Sarajevo.

See you there! 👋

Our project “Label created by the wine itself”, developed for Piquentum Brut Nature, has received a Red Dot Packaging De...
24/07/2026

Our project “Label created by the wine itself”, developed for Piquentum Brut Nature, has received a Red Dot Packaging Design Award - an internationally recognized award that has celebrated excellence in design for over 70 years.

Built on the idea that a label can become physical proof of the product itself, the project transforms sediment from the sparkling wine production process into the very material the label is made from.

This is Studio Sonda's 22nd Red Dot Award, and Piquentum’s 4th. 🔴

Read more through the link: https://bit.ly/PiquentumRedDot

14/07/2026

Three of our entries have been shortlisted for the 2026 Pentawards - the world's leading awards dedicated exclusively to packaging design.

Since 2007, Pentawards has recognized outstanding packaging design from around the world, with entries from over 95 countries submitted throughout its history.

This year, our work has been recognized across the Beverages and Sustainable Design categories… and for now, that's all we can reveal. 😊

The winners will be announced at the 2026 Pentawards Gala Ceremony on 16 October in London. Until then, fingers crossed. 🤞

BOOKtiga 2025 recently received the Best in Show award at IAB Croatia MIXX Awards Croatia, but every project begins with...
09/07/2026

BOOKtiga 2025 recently received the Best in Show award at IAB Croatia MIXX Awards Croatia, but every project begins with a simple question. For this project it was: How do we reconnect people with books?

The answer? Not by changing what they love, but by meeting them where they already are. Because stories haven't become less relevant - only the way we discover them has changed.

We knew Choose a Book, Enter the Film had potential the moment the presentation to Gradska Knjižnica Poreč turned into a conversation, with everyone in the room building on the idea together.

Thank you to HURA for this conversation with Jelena Fiškuš and Sean Poropat about creativity, reading, libraries, and the thinking behind the campaign.

Read the full interview here: https://bit.ly/BOOKtigaMIXX

Cannes Lions 2026. Shortlisted. 🦁LABEL CREATED BY THE WINE ITSELF - PIQUENTUM BRUT NATURE has been shortlisted at the Ca...
20/06/2026

Cannes Lions 2026. Shortlisted. 🦁

LABEL CREATED BY THE WINE ITSELF - PIQUENTUM BRUT NATURE has been shortlisted at the Cannes Lions International Festival of Creativity in the Challenger Brand category of the Creative B2B Award.

Recognized as one of the world's most prestigious celebrations of creativity, Cannes Lions honours work that sets new standards across communication, design, and innovation.

Congratulations to everyone involved - and fingers crossed for the final results.

Jelena Fiškuš, Creative Director and Co-Founder of Studio Sonda, has been invited to join the international jury of the ...
19/06/2026

Jelena Fiškuš, Creative Director and Co-Founder of Studio Sonda, has been invited to join the international jury of the 2026 Young Lions Design Competition at the Cannes Lions International Festival of Creativity. 🦁

Young Lions is one of the industry's most respected programs for emerging creative talent, bringing together national winners from around the world to respond to real client and social-impact briefs within a 24-hour time-frame.

This year, Jelena will serve on the Design jury alongside fellow jurors from France, the USA, and the UAE, representing organizations including Publicis Groupe, NBCUniversal, Interesting Times and Dentsu Creative.

It's an honor to contribute to a program that helps shape the future of our industry while encouraging young creatives to develop their ideas, perspectives, and ambitions on a global stage.

Find more info about the jury here: https://bit.ly/YoungLionsJury2026

Our Creative Strategy & Digital Director, Lucija Potočnik, has been invited to join the international jury of the 2026 M...
17/06/2026

Our Creative Strategy & Digital Director, Lucija Potočnik, has been invited to join the international jury of the 2026 MENA Digital Awards! 🌍✨

Since 2014, the MENA Digital Awards have recognized excellence in digital communication, innovation, and media in the Middle East and North Africa, bringing together leading experts from around the world to evaluate the region's most impactful work.

We're honored to see Lucija contributing her perspective alongside an accomplished international panel of digital, creative, and marketing leaders.

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Vizinada 62
Vizinada
52447

Opening Hours

Monday 08:00 - 17:00
Tuesday 08:00 - 17:00
Wednesday 08:00 - 16:00
Thursday 08:00 - 16:00
Friday 08:00 - 16:00

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