02/06/2026
Protothema and Google: Α strategic partnership for the Al era!
Protothema’s publications will provide content for Google News and Gemini App as well as to its continuous flow of journalistic articles to provide more accurate, up-to-date information to the publications’ readers, driving deeper audience engagement.
Leadership Perspectives
“As users seek out Al experiences, the demand for authentic, expert journalism remains constant. Our goal with Al is to help users discover the high-quality content that publishers work so hard to create. We are absolutely thrilled that Protothema has joined our new Al commercial pilot program. This is a huge step forward in testing new ways to build and sustain digital audiences, and we look forward to innovating together,” said Sulina Connal, Managing Director, Partnerships EMEA at Google.
“Protothema has been a key partner for us over the years, and this agreement builds on a long history of successful collaboration. They are an incredibly innovative and forward-looking organization. By working together to test new ways to build and sustain audiences through these commercial pilot programs, it is a key milestone in supporting trust and journalism in the Al era,” added Ricardo Terzi, Head of News Partnerships for Southern Europe at Google.
Industry Impact and Future Outlook
This partnership places Protothema at the center of technological development and innovation. It aligns the organization with esteemed international media groups that have secured similar agreements globally.
