16/02/2021
Increasingly companies are getting highly interested in data collection and its interpretation.
A friend in Nigeria recommended me to a company having challenge with analyzing and visualizing DIGITAL MARKETING LEADS generated for its clients. This is what we did as a solution which works perfectly.
1. We linked all the lead from Facebook, LinkedIn, Email, Instagram, Twitter and Landing page(website) through an api to feed a google spreadsheet.
2. With this, we built two analytical dashboards, one for the entire performance of his company and the other for the client to monitor the performance of their contract.
This dashboard below we developed in google spreadsheet to help the client monitor:
=> Performance of the company
=> Month on month performance for each social media leads
=> Monthly comparison and overall performance
=> Ability to assign sales persons to each lead.