02/10/2026
"We have overloaded marketing managers trying to wear a lot of hats..." 🎩
In the latest episode of ‘What Makes It GEL” we’re looking at In-house marketing teams versus. Agencies. Soph asks our COO Stacey about her experience working with in-house teams, and the true answer is refreshingly empathetic.
After plenty of discovery calls, Stacey explains that working with an agency often starts with understanding why you're in the room in the first place. Is the team stretched too thin? Is the marketing manager struggling to get results? Often the business feels like marketing has stopped delivering, and that's where an agency can offer the most support and impact.
Want to know more about our approach? Watch episode 3 to find out more!
👉 gelstudios.co.uk/what-makes-it-gel/