Edmundson Design

12/10/2026

09/10/2026

Orange Wholesale digital white paper: ‘Out with the old, in with the new: how 2G/3G sunsets pave the way to modern mobile’. Designed in collaboration with Futurity Media.

03/10/2026

A few logos I’ve worked on over the last few months at Edmundson Design. Not quite as many logo projects as I’d like and this is mainly due to the increased use of AI.

I can’t say AI isn’t affecting Creative Industries as it’s decimating all of them right now – with Graphic Design just about hanging in there and it’s hugely frustrating for us designers right now.

AI obviously has lots of benefits and I now use it myself occasionally, but merely as a tool like other design programs I work with. I won’t use it for logo design for obvious reasons but for other parts of my job such as extracting text into editable formats for example.

Using AI for actual logo creation might seem great at first as it’s super-quick and extremely cheap however it does throw up a lot of issues and here are just some of them I’ve learned about:

• Lack of Originality
• Copyright, trademarks and ownership
• Print Production issues
• Colour
• Typefaces and Fonts
• Reputational Risk & Trust

These are just a few issues I have encountered and have written about in more detail here: https://www.edmundsondesign.com/human-vs-ai-for-logo-design/

I’m sure there will be more to come so, choosing a human rather than AI is always a better option in the long run in my opinion and something to think about for the future.

28/09/2026

Branding and website design for Redhills Assembly 2026.

‘Rebuilding Our Coalfield Common Wealth’ is taking place on Friday 2 & Saturday 3 October at Redhills Durham Miners Hall, Durham.

For tickets and more info visit: https://assembly.redhillsdurham.org/

18/09/2026

A selection of work over the last few years for Sedgefield Cricket Club.

As some of you may know I’ve always been a cricket fan and played for my local team Sedgefield CC and Durham County CC when I was a junior. Sedgefield CC has always been a huge part of my life so when I moved back to my home town from London I was keen to help the club with its branding, advertising and social media.

15 years on, the Club is in a great place right now, largely due to the amazing volunteers, a pro-active committee, dedicated parents and coaches who are all pulling in the same direction with the same common goal.

This season has been one of the most successful in recent history. Last weekend saw the men’s senior team promoted to the Premier League for only the second time in the Club’s history. The team is made up of young local players who have come through the Junior ranks and to eventually play for the first team and become NYSD Champions – it was a proud moment for everyone associated with the Club.

Consistent messaging, design, branding and advertising helps keep the continuity and Club’s high standards at its forefront. It’s nice to work on and great to help play a small part in the Club’s success. The future is looking great for Sedgefield CC right now.

17/09/2026

Digital whitepaper designed for Tarigo.

Tarigo’s Product Skills 2027 paper outlines critical skills product leaders will need to prioritise over the next two years.

To download the paper visit: https://pages.insightly.services/productskills2028whitepaper

12/09/2026

Jill Bray is a historical fiction author based in Guernsey. Originally from West Yorkshire, she has had an interest in the medieval history of the county for over 40 years.

I was delighted to help her recently with the cover design and artwork for her second novel ‘A Knightly Betrayal’.

This is Jill’s second book in the Sheriff Simon de Hale Mystery series following on from her first novel ‘A Brotherly Devotion’ in 2025. The book is released in paperback on October 22 and available for pre-order at Waterstones and Amazon.

11/09/2026

A blast from the past when I spotted this. I designed Live at La Cova for The New Mastersounds 21 years ago.

It’s nice to see the album re-issued on vinyl by P-Vine records in Japan.

This was one of a few albums and 12” sleeves I worked on for them including their debut album artwork, Live and La Cova, 102%, Your Love is Mine (featuring Corrine Bailey Rae) and Trenta for The Eddie Roberts Quintet.

Check out The New Master Sounds website here: https://www.newmastersounds.com/

29/07/2026

Various printed and digital items designed for Velociti Solutions.
Velociti Solutions provide innovative software and expert consultancy services for transport authorities and operators.
I’ve been working with Velociti for the last few years and provide various print and digital solutions for their Marketing team on a daily basis.

For more information on Velociti visit: https://www.velociti-solutions.com/

21/07/2026

The Summer 2026 issue of Wildlife Durham magazine, designed for Durham Wildlife Trust. The front cover features a photo of a Common restharrow taken by John Stephenson.
For more information on how to receive the magazine and become a member of Durham Wildlife Trust, visit: https://www.durhamwt.com/