05/09/2026
AI is changing the way people search 👀
For years, getting found online has largely meant one thing: getting your website to appear in Google search results.
But people are increasingly asking AI tools questions instead.
Instead of searching for a few keywords and choosing a website from a list, they might ask ChatGPT, Google or another AI-powered search tool to recommend a business, compare options or answer a question for them.
So what does that mean for your website?
And, more importantly, how do you get your business found in AI search?
The good news is that you don't need to throw your SEO strategy out of the window. Many of the fundamentals of good SEO still matter, but there are some important changes businesses need to understand.
We've taken a closer look at what AI search means, why it could affect website traffic, the pros and cons of being visible in AI-generated answers and what you can do to improve your chances of being found.
From creating useful content and answering customer questions to building topical authority and strengthening your Local SEO, there's plenty you can be doing now.
👉 Read our complete guide to AI SEO and find out how to get your website found in AI search.
https://www.shineondigital.co.uk/how-to-get-found-in-ai-search-the-complete-guide-to-ai-seo/