Stora

15/04/2026

Good reporting isn't about having more data. It's about having the right data when you need it.

Phil Halhead built Norbreck Self Storage with a clear vision: the best technology, the best people, the best customer service. To lead it that way, he needed a real-time picture of the business at his fingertips.

That's why he chose Stora.

Every morning, Operations Manager Sally opens her laptop and the full picture is there in two clicks — monthly revenue, analytics, reports. At month-end, Phil and Sally go through the numbers together and make decisions from live data.

Watch the full story → stora.co/uk/case-studies/how-norbreck-self-storage-built-a-data-led-operation-with-stora

24/03/2026

Some of Space4You's busiest booking times are Sunday evenings — when people are sitting on the sofa, realise they need more space, and start searching for storage.

By running their entire customer journey digitally with Stora and Sensorberg, Finn's customers can book a unit, sign contracts, and get access instantly.

For the team, it’s meant around 80% less admin per move-in and a business that can scale without adding more operational overhead.

“Stora connects the entire customer journey in one workflow and removes friction.”
— Finn-Kristof Kausch, Managing Director

Read the full customer story: https://stora.co/uk/case-studies/space4you-80-percent-less-admin-24-7-bookings

10/03/2026

We’ve just launched a new Zapier integration for Stora, making it easy to connect Stora with the other tools you already use.

Zapier connects with 8,000+ apps, so it opens up a lot of simple automations without needing to write any code.

For example, you can now:

- Send new leads from Stora straight into your CRM

- Trigger follow-up SMS messages automatically

- Keep accounting tools like Xero up to date

- Add every online enquiry to your mailing list

Small automations like these can remove a lot of the repetitive admin that builds up in a self storage business.

Watch Steven Hylands and David Hughes build a Zap that sends data directly from within Stora: https://youtu.be/oK_rxsPcMOA

05/03/2026

Not every product update needs to be a big, flashy feature.

Sometimes the most valuable improvements are the ones that quietly remove friction from your day.

Over the past few weeks, we’ve shipped a series of upgrades focused on improving everyday life inside Stora.

Giving operators:

🔸 More Flexibility, Without the Workarounds
🔸 Faster Fixes and More Control
🔸 Smoother Everyday Workflows
🔸 Clearer visibility Across Your Business
🔸 Smarter Automation and Integrations

Together, they save hours, reduce mistakes, and make operations smoother across your business.

We’ve pulled everything into one blog covering all the updates and how they reduce day-to-day friction.

Read more here → https://stora.co/blog/reducing-everyday-friction-thoughtful-improvements-across-stora

03/03/2026

In the beginning, we built Stora to transform self storage from chaotic admin into streamlined, online-first operations.

Once we removed day-to-day friction, operators scaled from single sites to portfolios, shifting from chasing payments to acquiring new locations — and as their ambitions grew, so did Stora.

Today, Stora powers hundreds of sites worldwide and processes over 100,000 bookings annually.

Our new brand reflects the level we’re operating at, and the role we play at the centre of modern self storage.

Welcome to a redefined Stora.

stora.co

03/03/2026

02/03/2026

When we launched the Stora Public API in December, we said we'd move fast.

Here's where we are just two months in.

Our latest API update adds 14 new REST endpoints and 10 new webhook event types.

The big theme: workflows that used to require the Stora UI are now fully programmable.

Tasks and Notes are great examples.

You can now create, update, complete, and delete tasks and notes entirely through the API — and get real-time webhook notifications as changes happen.

That means your external systems (like Slack, Microsoft Teams and HubSpot) can react instantly when a note is added to a customer record or a task is completed by your team.

We've also opened up unit reservations and allocations, added a Staff API, and shipped OAuth 2.0 support so third-party apps can connect securely.

On the webhooks side, we've added delivery logs, payload inspection, and auto-retries — because real-time integrations are only useful if you can trust them.

More coming soon.

If you're building on the Stora API, check the latest docs at docs.stora.co.

02/03/2026

If anyone’s seen it all, it’s Ant Hebblethwaite from DSOC

Gavin Shields had a great chat with Ant about all things security. From what the ideal setup looks like, to their award-winning Suspicious Activity AI feature that won the innovation award at last year’s FEDESSA - Federation of European Self Storage Associations.

In this episode, we dive into what really matters when it comes to protecting your facility, your customers, and your reputation.

Watch the full episode now 👉 https://youtu.be/DXCrhviSUP8

26/02/2026

New: Site-Level Team Access

Managing multiple locations just became simpler and more secure.

You can now control exactly which sites each team member can access inside Stora.

This means:

- Staff only see the locations they’re responsible for
- Notifications stay relevant to their assigned sites
- Dashboards are cleaner, with clearer accountability

Everyone still has access to all sites by default, but permissions can now be adjusted easily from the Team page.

And this is only the start, more multi-site control features are on the way.

If you’re running multiple locations and want tighter operational boundaries, this update was built for you.

24/02/2026

Self storage insurance is one of the most misunderstood parts of running a facility.

You insure the building, but your customers often assume their belongings are insured too.

And it's that misunderstanding that usually only surfaces when something goes wrong...

We’ve pulled together a practical guide to bring clarity to this area, covering:

- What operators are actually responsible for
- The core insurance every facility should carry
- Where tenant coverage gaps typically arise
- How to reduce disputes and limit liability
- How to streamline tenant insurance at move-in

Getting this right protects your customers, your reputation, and your bottom line.

👉 Read the guide here: https://stora.co/blog/self-storage-insurance-a-practical-guide-for-facility-owners-and-operators