Jili Allen Creative

Jili Allen Creative Award-winning, effective Graphic & Web Design for businesses big and small. Your design department. After all, its all about you...

We specialise in graphic design, branding and commercial design, and are delighted to announce our new venture – Mini Sites – proving that creative web design needn't cost the earth. Our small team helps you to create and manage ways to attract new customers, maintain current customers and promote the positive image of your brand. Although a Cumbria graphic design agency, we have done work for cli

ents all around the globe. In this digital world it doesn't matter where you are based, we pride ourselves on our ability to adapt to any project, large or small and our customer focused, highly creative and personal approach will ensure success for your business.

Proud to have designed school brands that will be donning the uniforms of three Cumbrian schools this morning! Best of l...
02/09/2026

Proud to have designed school brands that will be donning the uniforms of three Cumbrian schools this morning! Best of luck to all the little (and not so little) ones going back this week, you’ll all be brilliant.

New brand. Same trusted, straight-talking approach. We were delighted to work with John recently for a full brand refres...
14/08/2026

New brand. Same trusted, straight-talking approach. We were delighted to work with John recently for a full brand refresh for

We started with brand name exploration, taking time to properly interrogate the identity before a single visual was drawn. The brief was clear: create something with a much more premium feel, one that truly reflects the quality and craft behind John and the team's construction project management work across the Eden Valley and beyond.

From there, we designed and developed a flexible design suite built to perform across every application, including uniform, vehicles, communications and a brand new website all speaking the same visual language.

The brand mark itself draws on something simple and enduring: a symbol that feels like it could be cut into stone at the end of a build. And that same thinking runs through the colour palette too, where we’ve used tones pulled straight from natural local building materials, such as sandstone and slate, which also appear as textures throughout the wider brand assets.

The result is an identity that feels as considered, solid, and rooted in place as the projects it represents.

📸

What's in a name? Everything.Your brand name is the first thing people hear, read, search and judge. It sets the tone be...
07/08/2026

What's in a name? Everything.

Your brand name is the first thing people hear, read, search and judge. It sets the tone before you've said a word, and it works for you (or against you) every single day.

But finding the right name? That's rarely a lightning bolt moment. It's a process. When we work with brands on naming, we go deep:

🔍 Industry research: What are competitors doing? What's expected, and what would be unexpected? Where's the white space?

🌍 Cultural & linguistic checks: Does the name carry unintended meanings in other languages? Does it feel right across different contexts?

🌐 Domain availability: A name without a home online is a problem waiting to happen. We search for domains that are clean, memorable, and actually available or creatively adaptable (.co, dropped vowels, smart phrasing).

💡 Broader world awareness: Is there a big brand, a controversial moment, or a trademarked term that could create confusion down the line?

We've helped some brilliant brands find their names through exactly this process; names that feel obvious in hindsight (which is always the goal 😉) but took real thinking to reach.

Because when the name clicks, everything else becomes easier, the logo, the tone, the way people talk about you.

Got a brand that needs a name? Or a name that needs a rethink? Don’t feel you necessarily have to have the name before you approach a designer - as natural problem solvers, we can help.

West House & Co's jams and chutneys made using produce grown right here in West Cumbria through their Grow West site, ar...
05/08/2026

West House & Co's jams and chutneys made using produce grown right here in West Cumbria through their Grow West site, are now not only on the shelves and featuring throughout the delicious Cafe West menus, but also online!

These packaging designs builds on the full brand guidelines we originally developed for & , bringing custom illustration into the jam and chutney range to give each jar its own personality while staying true to the wider brand world we created.

From Right Good Raspberry Jam to Tomato and Chilli Chutney, every jar needed to feel handmade, honest and a little bit special, because that's exactly what goes into them. Simple, warm design that lets the produce (and the people behind it) do the talking.

Proud to see the brand grow and evolve, and to have played a part in a project doing so much good in our community. Go take a look, and treat yourself to a jar or two 👇
🔗 westhouseandco.uk

It’s not all glamour at Creative HQ, but it is Friday, and we know what that means… Congratulations to (now officially) ...
31/07/2026

It’s not all glamour at Creative HQ, but it is Friday, and we know what that means… Congratulations to (now officially) the best Fish & Chip shop in the North West - our lovely branding design clients !

Crowned at the 2026 English Fish & Chip Awards, their sister establishment Sandgate Chippie also won for most sustainable, with the travelling chippie van just missing out! A brilliant job for Dan and the whole team!

Pass the salt & vinegar, we’re off...

Having very much neglected my professional social media account for a few weeks (miss me?) we’ve just returned from a wo...
29/07/2026

Having very much neglected my professional social media account for a few weeks (miss me?) we’ve just returned from a wonderful weekend in Champagne, France, celebrating a good friend’s 40th, and it was a brilliant reminder of how incredible packaging design can be. 🥂

The reinvention and originality of each design, but still remaining true to the overall brand ethos and guidelines is just beautiful. My favourite? Perrier-Jouet. I’m a sucker for Art Nouveau, and they have a wonderful knack of always making it feel fresh, relevant, and undeniably pretty.

This particular box has been designed to be both beautiful and sustainable. A tactile minimalist design with depth and texture, using a single material and limiting ink consumption. Quite simply - magnifique! (all the chefs kisses 😉👌🇫🇷 )

We had a great week last week hosting the lovely Maya from QEGS Penrith for her work experience focusing on Graphic Desi...
13/07/2026

We had a great week last week hosting the lovely Maya from QEGS Penrith for her work experience focusing on Graphic Design. Maya is is calm, diligent and creative. Showed initiative and original thought, and grasped the fundamentals of two design software packages quickly, adapting her design process to the tools. Created some great work, some of which may well feature within the clients final assets, which is a great achievement at this age. Maya can be proud of what she has created, and hopefully she has learnt some things along the way too! Feels a bit quieter in the office this morning as it’s back to just me, the pooch and the tortoise (wherever he may be hiding today…🐢)

07/07/2026

An effective Graphic Designer must embrace and immerse themselves in culture: past, present and future. These are the subliminal design references that communication is built on.

The way that others have communicated before us, shapes those communications today, and the layers of cultural reference within the collective mind are what graphic designers play upon with each and every design we create. We weave a current story pulling on the threads of past inferences - whether this be colour theory, font tasting, or being aware of a meme that broke the internet - building on this, to create brands that speak beyond their basics.

Managed to get some last minute tickets to a wonderful evening at , to attend a private viewing of the exhibition and a talk by the incredibly talented and deeply interesting .laire_wilcox, the former Senior Curator of Fashion at the . Vivienne Westwood is the opitome of communicating an era, a message and a manifesto through her designs. Brilliant evening, opening out the relationship between Art History and Fashion. Highly recommended and top company from

We’ve recently been designing dynamic marketing materials for innovative solar energy company, .uk, in both print and di...
26/06/2026

We’ve recently been designing dynamic marketing materials for innovative solar energy company, .uk, in both print and digital formats.

From brochures to data sheets, we have been delighted to design materials alongside @evergreencommunications, to showcase their technically advanced and comfortably compliant energy solutions, as they embark on bigger and wider reaching projects nationwide.

We look forward to continuing to work with this future-forward company into the next phase and beyond ☀️💡

Design that brings businesses together is always something to enjoy. West House & Co create products in partnership with...
24/06/2026

Design that brings businesses together is always something to enjoy. West House & Co create products in partnership with some of the best makers of our region, for the benefit of a wonderful cause.

is Cumbria’s leading care and support provider for children, young people, and adults with learning and other disabilities. Long-term lovely clients of ours, they are proactive with their enterprises to provide inclusive opportunities and fantastic products.

Showcasing today, these are some of their scented candles handmade in partnership with . We designed the packaging to complement the collaboration and highlight the natural ingredients used. Using illustration and hand drawn shapes highlights the people-first provenance.

Available to buy at Hall Garden, Workington, and soon to be available online at westhouseandco.uk

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