The MacSmiths of Hackney

The MacSmiths of Hackney The MacSmiths of Hackney is not your average Apple Mac Repair shop. We offer free advice, consultation and full diagnosis for all of your Mac issues. company.

The MacSmiths offer unequalled service. 95% of Macs brought to us are diagnosed and repaired within 24 hours. We are able to advise on how to get the very most out of your Mac. We have approximately 100 clients per week, 90% of which is from referrals. We offer support to individuals and companies and we also support a number of the schools in the area. The MacSmiths is very different from any oth

er I.T. Firstly, we ONLY work on Apple products and because we are unauthorised it means that we are not held back by the restrictions that Apple imposes on authorised companies. The codes of practise authorised companies conform to greatly restrict which computers can be fixed, how much they can be improved and the parts that can be used. Because the MacSmiths are unhindered by these restrictions, we can develop procedures that greatly improve the running of the machines, use reconditioned parts to greatly lower the price of repairs, repair parts rather than just replacing them, use far superior upgrades than are available through Apple and diagnose and repair Macs within a fraction of the time. Lets take some examples:

Mr M. Jagger has spilled coffee on his 15” MacBook Pro and it’ll no longer switch on. Apple Authorised Company.
2 week wait for appointment, 3 days and £125 for diagnosis (if work is not carried out), 3 days to complete work. Damaged Keyboard – Replace top Case £225
Damaged Logic Board – Replace Logic Board £395
Time-2 weeks + 6 working days. Cost £620

The MacSmiths of Hackney
No appointment necessary, free diagnosis completed the same day. Damage to Keyboard – Replace only the keyboard £125
Damage to logic board - Clean and repair logic board £175
Time- 24 hours. Cost £300


Miss B. Holiday has run out of space on her 2014 MacBook Air. Apple Authorised Company
2 weeks for appointment. Replace Apple 256GB blade SSD with Apple 512GB blade SSD - £1015
(Authorised companies do not deal with data so customer is left to transfer data and reinstall applications themselves.) Time- 2 weeks. Cost £1015 + time for customer to recover their data. The MacSmiths of Hackney
Replace 256GB HD with Transcend compatible 512GB Blade SSD - £475
*Or; replace 256GB SSD with a reconditioned Apple blade SSD - £495
*Or; Fuse original drive with secondary 256GB SSD fitted into SD slot £275
(Price includes compete backup and migration of data so that the Mac is ready to go with the clients data and applications installed.) Time- 24 hours Cost £275-£495

Mr O. Wilde has a 2010 MacBook. He says he only uses it to watch p**n online, write emails and store photos. His HD is full, it’s slow and it crashes all the time. Apple Authorised Company
He is told; “It’s very old, we don’t work on vintage Macs and you need to buy a new one”
Time- 1 day. Cost - £1299

The MacSmiths of Hackney
We tell him; “ This is a great Machine and still has years left in it, it just needs a little help and a bit of a clean up, upgrades and updates.”

Replace 2GB of RAM with 4GB RAM - £35
Replace 250GB HD with 500GB SSHD - £115
Service and data optimisation including app integration with new OS - £45
Time- 24 hours. Total cost - £195


The MacSmiths could give you 100 more examples of how our company can better Apple in terms of speed and price but our real goal is to understand our customers and give them exactly what they need so they can get back to work with a Mac that works beautifully and is better tailored to them. Our service is fast because we know exactly what we’re doing and it’s friendly because we love what we do and good value because our agenda is to fix a Mac and not to fool people into believing their only choice is to buy a new one.

09/07/2025
19/06/2023

The Macsmiths celebrates 10 years on Hackney road…and what a decade it’s been! 60 repairs on average a week, that’s 3000 each year…my goodness, have we really repaired 30,000 macs? We sure have!

We have an amazing client base who rely on us daily and continually spread the word that the macsmiths will repair your Mac better, quicker and usually significantly cheaper than any other company. We owe an enormous debt of gratitude to the support they’ve given us. I still love my position here and as we’ve got better and more efficient its made the running of the company ever more enjoyable.

The Macsmiths have proved that we’re here to stay and that if you have a problem with your Mac, there’s no better place to go.

24/03/2020

The MacSmiths is remaining OPEN during this difficult time. We are operating an Essential Service to help facilitate the changes our customers need to make so that they and their children can work from home and stay connected.

This decision is not an easy one and we are doing our very best to keep you and ourselves as safe as possible. A barrier is in place to retain 2m distance at all times and procedures to disinfect items coming in and going out are strictly adhered to. The team cycles here each day and are otherwise isolated. We are allowing 1 customer at a time to enter the premises and ask that if you see that we’re attending to someone when you arrive, kindly wait outside.

We will stay open for as long as we feel we are vital to the community but, regardless of whether we can remain open or not, we will be offering FREE TELEPHONE ADVICE ANYTIME...seriously, if I’m awake, I will pick up the phone and do whatever I can to help.

Our best wishes to you all.
The MacSmiths.

13/02/2019

Step into the other-worldy MacSmiths on Hackney Road, where steampunk mixes with vintage Macs and a hidden bar, home to the legendary Paul Marc Davis, the hero we never knew we needed...

https://kompasapp.com/updates/real-apple-genius/

22/09/2018

Visiting the coolest Mac Repair store in London Macsmiths in Hackney, thanks Paul for showing us around.

05/04/2018

Today is big day for The MacSmiths as we’ve just purchased the property here on hackney rd.
That means we’re here to stay, helping everyone we can with excellent value and in record time.

It’s been exactly 10 years since the company started in my home and acquiring this property is symbolic of the sweat, heart and occasional tears that have gone into building it.

The MacSmiths doesn’t advertise, we rely solely on word of mouth for our business and you haven’t let us down. The vast majority of the 10,000 that have walked through our doors have spread the word to their friends and family. So it is with real gratitude that I thank our clients for their support and love for what we do here.

Who knows what the future brings, but rest assured we’ll be here for all your Mac woes.
Sincerely,
The MacSmiths of hackney.

Tech Hunters, Online Gadget Show visit the MacSmiths to have a play on some of our Macs and I, as usual, get a little ov...
30/05/2017

Tech Hunters, Online Gadget Show visit the MacSmiths to have a play on some of our Macs and I, as usual, get a little over excited about them all.

https://www.engadget.com/2017/05/30/tech-hunters-rediscovering-the-macintosh/

Apple may now be the world's biggest technology company, but in the eighties, its position wasn't so secure. The PC was market was small, albeit growing fast, a...

Thanks to Elliot Jay Stocks at Lagom Magazine for his great article on The Macsmiths Of Hackney and the Natural Philosop...
15/11/2016

Thanks to Elliot Jay Stocks at Lagom Magazine for his great article on The Macsmiths Of Hackney and the Natural Philosopher.

Ahead of the new iPhone 7 launch, bbc newsnight came to film an article on customer expectations and interview me. It tu...
08/09/2016

Ahead of the new iPhone 7 launch, bbc newsnight came to film an article on customer expectations and interview me. It turns out that the Macsmiths are now the bbc's authority on all things 'Apple' too.

Photographed for the Book "Life in Hackney".
05/10/2015

Photographed for the Book "Life in Hackney".

The MacSmiths of Hackney reviewed for Wired Magazine.
01/10/2015

The MacSmiths of Hackney reviewed for Wired Magazine.

When he's not acting in Harry Potter movies or Doctor Who, Paul Marc Davis lovingly restores Apple products from his shop on East London's Hackney Road. Wired.co.uk pays him a visit

Address

489 Hackney Road
London
E29ED

Opening Hours

Monday 9:30am - 5:30pm
Tuesday 9:30am - 5:30pm
Wednesday 9:30am - 5:30pm
Thursday 9:30am - 5:30pm
Friday 9:30am - 5:30pm

Alerts

Be the first to know and let us send you an email when The MacSmiths of Hackney posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to The MacSmiths of Hackney:

Share

Category