Build Your Trade

Build Your Trade 💛 Reinventing overworked Trades to GO-TO BRANDS.
🏆 Winner: Construction Marketing Agency of the Year.
⚒️ OFF THE TOOLS: How do you score?

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💚 SOME PEOPLE WAIT UNTIL THEY'RE SUCCESSFUL TO GIVE BACK.Oli never did.And that's exactly why this story means so much t...
08/09/2026

💚 SOME PEOPLE WAIT UNTIL THEY'RE SUCCESSFUL TO GIVE BACK.

Oli never did.
And that's exactly why this story means so much to us.

Most of the Trades we work with have already built successful businesses.

They've been trading for years, built great reputations and reached the point where they're ready to reinvent their brand, attract higher-value contracts and take the next step.

When we first met Oli at Zinc Electrical, it was different.

Zinc was a start-up.
The business was only just getting off the ground.

Yet from day one, Oli embraced the idea of using business as a force for good. 💪🏽

❌ Not when the business was bigger.
❌Not when there was more profit.

Now.

As part of our Brand Builder programme, Zinc became a Registered Business for Good.

Together - as part of our partnership - Zinc Electrical had already planted 120 trees in Kenya, helping to restore forests and offset carbon emissions, as well as donating books to children in emergency care here in the UK. 📚🌳

But Oli didn't stop there.

He built giving DIRECTLY into the business itself.

Today, Zinc plants a tree with every solar panel, battery storage system and EV charger they install. 🙏

That's already created more than 300 positive impacts through the business alone... and they're only just getting started. 🌍

Moments like this genuinely remind us why we love what we do.

Because we don't just get to work with brilliant Trades.
We get to work with brilliant people. 💛

People who prove that you don't have to wait until you've "made it" to make a difference.

Congratulations, Oli. 🎉

You've built far more than a new electrical business.
You've built one with purpose from day one.

Because making a difference shouldn't stop when the tools are packed away. 👊🏽

01/09/2026

⚡ THE BEST TIME TO BUILD YOUR BRAND? BEFORE YOU THINK YOU NEED TO.

You can usually tell quite quickly what sort of Trade you're working with. Some are looking for the quickest solution. Others are looking for the right one.

It didn't take us long to realise which camp Tom, Lee and Sam at - our epic solar electrical clients, fell into. 👏

Most Trades come to us YEARS after starting their business.
They've built a great reputation.
Grown the team.
Started winning bigger projects.

Then one day they realise..."Our branding doesn't really reflect the business we've become anymore."

Tom, Lee and Sam chose a different route.
They wanted to build the right foundations from the very BEGINNING. Because they understood something we've noticed after working with Trades for over 15 years.

Your brand isn't something you fix once you've grown. It's something that helps you grow. 💛

One thing we love about working with ambitious Trades is that you learn very quickly how they think.

They don't settle for "That'll do."
They challenge ideas.
They care about the little details.
They're always asking how something could be even better.
And in our experience that rarely stops at the branding.

More often than not, it's exactly how they run their ENTIRE business too. What lucky clients they have!

This little reel only shows a logo evolving from sketch to screen. But behind it are business owners making conscious decisions about how they want customers to experience their company.

Vans.
Clothing.
Website.
Photography.
Proposals.

Because none of these exist in isolation. They all tell the same story. 📖

When you get to work alongside people like Tom, Lee and Sam, you realise they were never really investing in a logo. They were investing in the future of Lumisol.

Tom, Lee and Sam...
Thank you for trusting us to help shape such an important part of your business. Watching Lumisol continue to grow has been an absolute pleasure, and we're so proud to be part of the story. ⚡

25/08/2026

🎬 SOME BUSINESSES LEAVE A LASTING IMPRESSION.

Paul's is one of them.

We've had the pleasure of working with Paul for over 10 years - back to the days when it was simply Paul, a van and a chimney brush (And we have the photo to prove it!).

Fast forward to today...

✅ A brilliant team.
🚐 Multiple vans on the road.
☎️ An office looking after customers behind the scenes.

A Trade business that's gone from strength to strength without EVER losing what made it special in the first place. 🙌🏽

What we've always admired most about Paul isn't just the growth.

It's the standards.
Never looking for shortcuts.
Never cutting corners.
Always wanting to do things properly.

Because that's how the very best Trades build businesses that earn respect.

Now it's time for the next chapter.

Helping build the ChimneySmart brand and bringing the people behind the business to the forefront, starting with this Founder's Video. 🎥

Because people don't just buy the service.
They buy the people behind it.
And nothing builds trust quite like hearing directly from the Trade behind the business. 👷

Paul... Thank you for trusting us to continue building alongside you after all these years. 💛
Watching the business evolve has been an absolute PLEASURE, and we're incredibly proud to be helping shape the next chapter of 👊🏽

19/08/2026

Here's something we've noticed after spending 15 years working with Trades...
(Aside from how some of you mysteriously disappear the moment a camera appears... but we'll let that one slide. 😉)

The Trades that take the most pride in their work usually take pride in how they present it too. 👊🏽

Not because they're trying to impress people.
Because they understand that first impressions count.

Your photography isn't there to make your business look bigger than it is. It's there to show the quality that's already there. The care your team takes. The pride in the finish. The organisation behind the scenes. The personality of the people customers are inviting into their homes and businesses.

One good photograph can quietly say... "These people know what they're doing." Long before anyone reads a review or picks up the phone. ☎️

That's why we love getting out on site with our clients. 💛 💛 💛

Not to stage something that isn't real... But to capture the business exactly as it is on its best day.

Today just happens to be World Photography Day, so here's a look back at a few of our favourite shots behind the camera over the last year. 📷

And to every Trade who's stood in front of our camera pretending they weren't counting down the seconds until it was over... thank you. We know that for most of you, standing in front of a camera sits somewhere between "doing the bookkeeping" and "going to the dentist." 😅

But every time you step outside your comfort zone, you're helping customers get to know the people behind the business - and that's always worth it. 👏

Ever get that feeling your Trade has grown up... but your brand's been left behind? 👀That's exactly where Ripple Electri...
18/08/2026

Ever get that feeling your Trade has grown up... but your brand's been left behind? 👀
That's exactly where Ripple Electrical Services Ltd found themselves.

When co-directors, Dannii and Connor joined our 12-month BRAND BUILDER Programme, they'd built a seven-figure business already in just FOUR years. Incredible achievement. 👏

Some businesses take decades to find their feet. When you grow that quickly, your focus is naturally on looking after customers, building a great team and keeping the wheels turning. Sometimes the brand is the last thing to catch up.

One thing became obvious within about five minutes of meeting them. The team weren't trying to be everything to everyone. They already knew exactly who they wanted to become famous for helping. 🌟

✅ Estate Agents.
✅ Letting Agents.
✅ Housing Associations.
✅ Landlords.

So instead of simply giving them a new logo, we spent time making sure every part of their brand pointed in the same direction. ➡️ ➡️ ➡️ Because when your ideal customer spots one of your vans, opens your brochure, receives your paperwork or meets your team, they should instantly think... "THESE ARE OUR PEOPLE!"

Because mixed messages belong in family WhatsApp groups - not in your Trade marketing. 😅

Fast forward through their 12-month BRAND BUILDER Programme and things are looking just a little bit different. 👀

🎨 New logo.
🔍 Brand identity.
🚐 Vehicle graphics.
📸 Professional photography.
👕 Team clothing.
✉️ Stationery.
📕 Sales brochure.
📱 Digital assets.
🔗 Social media content...and we're only just getting started.

Here's the bit you don't see in a carousel.
The thing we admire most about Dannii and Connor isn't actually the branding. It's how they run their electrical business.

They care, communicate and genuinely look after their clients. They've built a fantastic team around them. And they NEVER seem interested in cutting corners just because it's quicker.

Businesses don't accidentally become seven figures in four years. That comes from good people making good decisions... over and over again.

We're incredibly proud to play a small part of Ripple's growth! 👏

💛 ANOTHER HAPPY TRADE 💛Raise your hand if you waste a LOT of time, money and energy filtering out quotes and work you do...
20/05/2026

💛 ANOTHER HAPPY TRADE 💛

Raise your hand if you waste a LOT of time, money and energy filtering out quotes and work you don't want in your construction business. 🙋🏽‍♀️

❌ Bad times.

You need to talk to our client Ken.
Of Safer Property Services, Bathroom Refurbishments.

On how he quit attracting the small jobs and started landing high quality full bathroom refurbs. Dream jobs from his ideal clients.

🚨 SPOILER ALERT.
It all came down to his brand and marketing.

Thank you so much for this epic review.
Ken. You rock. 👊🏽

19/05/2026

⭐️ TRADE TIP TUESDAY ⭐️

BUSINESS CARDS: Use specialist print techniques to make your Trade and Construction business memorable to the right people.

Making the right first impression is everything, right?
Especially when it comes to your Trade & Construction business.

And if you are targeting a high end client or to collaborate with the likes of a property development or facilities management company it is even more important. As they meet a whole host of Trade & Construction businesses looking to join forces.

💥 Be unique.
Consider awesome print techniques to make impact and spark interest in your business.

Business Cards?
Nailed.

💛 ANOTHER HAPPY TRADE 💛You take your vehicle for an MOT each year, right?To check everything is ticking along exactly as...
13/05/2026

💛 ANOTHER HAPPY TRADE 💛

You take your vehicle for an MOT each year, right?
To check everything is ticking along exactly as it should.

So your mechanic can point out anything that's broken.
Causing damage or needs adjusting.
To keep you on the road.

Your brand and marketing is no different.

We know as an established, long-running business you may have lots of parts already moving in your marketing. That you may well have been using for years and years.

But what if they haven't been checked?

What might you be missing?
What's broken?
Should you stop doing something?
Do you need to change any parts?
What do you need to be doing more of?

Well, our Brand MOT pops the hood on your business and does exactly that.
As Trevor of TJ Painting and Decorating can tell you.
You can call us your marketing mechanic.

Thanks for such a raving review.
Trev. You Rock. 👊🏽

⭐️ TRADE TIP TUESDAY ⭐️LinkedIn: Use your company page Cover Photo to show us who you are.For those not in the know.Your...
12/05/2026

⭐️ TRADE TIP TUESDAY ⭐️

LinkedIn: Use your company page Cover Photo to show us who you are.

For those not in the know.
Your Cover Photo is the long rectangular space at the top of your business LinkedIn profile that you can use as branded advertising space.
Pretty cool.

Here's some no go's...

❌ Don't leave your cover photo blank.
❌ Don't just upload a photo on there (it's likely to get cropped anyway).
❌ Don't use this space to promote financial deals i.e. 50% off kitchens.

Not enough Trade and Construction companies take advantage of this space. Though it's one of those spots that give that all important first impression.

Here's a few tips...

👌🏽 USE IMAGES.
That shows the product or service your IDEAL CLIENTS are interested in. E.g. If you are a domestic building firm wanting more high end loft conversion work, be sure your image features high end lofts you've completed and not other general building works.

👌🏽 THINK ABOUT COLOUR.
Want to level up your brand identity and start being recognised on and offline? Be sure to use your branded colours within your Cover Photo design.

👌🏽 USE WORDS.
But only a few. The space is small. So use your strap line or a one-liner that explains exactly what you do, who you serve and why you're unique.

LinkedIn Cover Photos?
Nailed.

💛 ANOTHER HAPPY TRADE 💛Running a Trade and Construction business can feel like a lonely place.Especially when you're wea...
06/05/2026

💛 ANOTHER HAPPY TRADE 💛

Running a Trade and Construction business can feel like a lonely place.
Especially when you're wearing lots of different (hard) hats. 👷🏾‍♀️

We hear this a lot.
From our construction clients, friends and colleagues.
And wanted to do something about it.

So we created a Trades only Group.
Away from the eyes of clients, friends and family.
Where we can share good practice for all things Off The Tools.

And our friends over at Whelan Pest Control are certainly making the most of it.

Thanks for the great review and chuffed to hear you feel so supported.
Ian. You Rock. 👊🏽

Address

Kosti

Opening Hours

Monday 09:30 - 17:00
Tuesday 09:30 - 17:00
Wednesday 09:30 - 17:00
Thursday 09:30 - 17:00
Friday 09:30 - 13:00

Telephone

+442030066100

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