24/08/2026
LoopMe’s AI optimization for brand now extends to lower-funnel outcomes, allowing advertisers to harness intelligence from their brand campaigns across two measurable performance tracks:
🎯App installs and in-app activations (download plus first in-app action; not just a tap!)
🎯Web acquisitions, leads, sign-ups, and ROAS
“PurchaseLoop was always created to help advertisers get more from the intelligence they build around their audiences,” said Andy Sophocli, VP Agency Partnerships at LoopMe. “By extending into CPI and CPA optimization, we’re connecting that intelligence to lower-funnel outcomes and giving advertisers a more joined-up way to manage brand and performance. For existing customers, there’s an immediate advantage because that audience understanding already exists; for new customers, it becomes richer with every campaign.”
đź’ˇ Find out more: https://hubs.li/Q04v2HYC0