Dayana Nikolova - Learn Digital Marketing With Me

Name: Dayana Nikolova - Learn Digital Marketing With Me
Address: 196 Lancaster Road, London, EN20JH, GB
Telephone: +442039121199

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Dayana Nikolova - Learn Digital Marketing With Me

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25/06/2026

If marketing feels overwhelming, this is where I’d start.

Not with more random tips.

Not with trying to be on every platform.

Not with posting just because you feel like you should.

Start with a plan.

Your website, content, SEO, reviews, email, social media and ads should all work together, not feel like separate things you’re trying to keep up with.

That’s exactly why I created my 90-Day Marketing Plan Workbook.

It helps you map out what to focus on, what to create, and what steps to take next, without the overwhelm.

Comment “toolkit” and I’ll send you the link. 🫶🏼

23/06/2026

AI can help you create faster.

But faster doesn’t always mean better.

We recently tested AI-style creatives against ad creatives built around real audience insight, offer positioning and previous campaign data.

The AI-style ones looked like everything else online.

Too much text. Too generic. Too familiar.

The strategic ones generated the leads and paid sales.

That’s the difference.

AI can support your marketing, but it can’t replace understanding your customer.

Have you noticed AI content starting to look the same?

18/06/2026

This is your sign to take the break. 🤎

I just wanted to be present, enjoy my family, and stay off my phone as much as I could.

Sometimes that’s exactly what you need. ✨

08/06/2026

Would this put you off buying?

I was browsing pyjamas and spotted an AI product image where something felt very wrong.

And it made me think…

AI can help brands move faster, but when the product image doesn’t feel real, trust disappears fast.

I love AI, but I don’t think it should replace the human parts of marketing.

Real people. Real products. Real proof.

That’s what makes people trust you.

Would you still buy if the product image looked AI-generated?

05/06/2026

Most businesses can’t track their marketing.

At one of our coffee shops, Eco Bravo Cafe, people find us through social media, QR codes, flyers, website links, and word of mouth.

The challenge wasn’t getting our name out there.
It was understanding what was actually working.

That’s why I’ve been using Bitly to create short links, QR codes, and track engagement across different channels.

Bitly Assist, their AI-powered chat, and Weekly Insights make it much easier to understand what’s performing best without spending hours digging through data.

Have you ever tracked where your customers actually come from?

02/06/2026

Comment SALON and I’ll send you the full step-by-step guide.

If I owned a hair salon, I wouldn’t rely on one platform alone.

Transformation posts can work, but they’re not the whole strategy.

A salon needs a simple marketing mix that helps people:
find you
trust you
book you
come back
recommend you

Reviews, Google, your website, rebooking and referrals all matter.

Especially now that search is changing and trust signals are becoming even more important.

Comment SALON and I’ll send it over. 👇🏼

01/06/2026

This is your monday reminder that self-doubt doesn’t mean you’re not good enough.

It usually means you care.

You care about doing good work.
You care about making the right decisions.
You care about your clients, your business, your content, your next move.

and honestly, I don’t think that feeling ever fully disappears.

Even after years in business, there are still moments where you question yourself.

Am I doing enough?
Am I making the right decision?
Is this going to work?
Am I behind?

But the thing I keep learning is this:
confidence doesn’t always come first.

Sometimes you have to keep showing up while you’re still unsure.

Build while you’re still questioning.
Post while you’re still overthinking.
Make the decision while it still feels scary.

Because self-doubt is allowed to be there.

It just doesn’t get to be in charge.
If you needed this today, you’re not the only one.

What’s one thing you’ve been overthinking lately? 👇🏼

27/05/2026

Google has changed how people find and choose businesses.

But the bigger lesson is this:

You can’t build your whole business around one platform, one traffic source, or one algorithm.

SEO still matters, but it needs to sit inside a wider marketing mix.

Your website, reviews, content, social media, email, ads, PR and referrals should all work together to make your business easier to find, trust and choose.

Because one platform changing shouldn’t be enough to shake your whole business.

Which platform brings you the most enquiries right now?

Google, Instagram, TikTok, referrals or ads?

Comment below 👇🏼

26/05/2026

If you haven’t heard…

Google just released one of its biggest updates, and there’s a lot of talk right now about SEO being “dead”.

And I get why.

The way people search is changing…
what Google shows is changing…
and it’s making a lot of business owners question what they should even be focusing on.

But SEO isn’t dead.
AI actually relies on SEO, it still pulls from websites, content, and trusted sources.
So it’s not something you stop investing in…
it’s something you need to approach differently.

I’ve broken it down in this post in a simple way - no fluff, no overcomplicating it.

💬 If you’ve got questions about SEO (or how this affects your business), drop them below, I’ll go through them and help where I can.

Address

196 Lancaster Road
London
EN20JH

Telephone

+442039121199

Website

https://www.fome.agency/

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