25/09/2026
Yesterday our young people didn’t just hear about AI. They used it.
A huge thank you to the brilliant team at Innovid for opening your doors and giving our Digilearning talent a full day with the experts behind Nivo.
This wasn’t a demo and a goodie bag. Our talent got their hands dirty. They built a real campaign from scratch, worked through a client brief, and saw first-hand what it takes to deliver exactly what a client wants, at the speed of light.
There is so much noise about AI right now. Young people are told it’s coming for their jobs, or that it’s magic, or that it’s something only other people get to understand. Yesterday cut straight through that. They saw how a real organisation uses AI as a tool, with human judgement, creativity and craft at the centre, to create something spectacular.
That’s what access looks like. Not being told about an industry, but being invited in to do the work alongside the people who lead it.
To everyone at Innovid who gave up their time, shared their expertise and treated our young people as the future talent they are, thank you. You’ve shifted what they think is possible for themselves, and that stays with them.
If your organisation wants to open its doors in the same way, I’d love to talk.