Coveo Qubit

28/12/2021

We couldn’t have said it better. With ecommerce growing to over $5.4 trillion* in 2022, it is time for you to step up your game.

👉🏽 Be sure to follow to find out why a relevant ecommerce experience is more important than ever, as well as useful tips and insights on how to achieve it 🤓.


*https://bit.ly/3yTGKKu

24/12/2021

Merry Christmas from the Coveo team! 🎄 🎁

It has been quite the year, full of victories, challenges and learnings.

Like many other companies, we had to cancel our plans for an in-person Christmas celebration, however, that didn’t mean we couldn’t have some fun virtually (even though, of course, it wasn’t quite the same).

As 2021 comes to an end, we wanted to highlight one big learning that we keep coming back to year after year: IT IS ALL ABOUT THE PEOPLE. 🌟

Every single person matters.

That colleague who is always there to answer your questions,

the person who comes up with the craziest ideas,

those who’ve taken it upon themselves to share the funny memes on Slack,

that person who always forgets to unmute on Zoom,

the colleague who is always down for a virtual coffee,

and even those whom you’ve never met in person and who live somewhere across the globe.

Thank you to our brilliant team, and Merry Christmas! ☃️

25/11/2021

Let's be honest, a winning ecommerce strategy requires more than great ideas; it requires great tools 🛠️

In this blog, the third and final one of the series, we showcase the technology available to address the challenges and objectives observed in the ecommerce space.

Furthermore, you can use it as inspiration to stay ahead and differentiate your 2022 strategy.

👉 Check it out here: https://bit.ly/3HT9cAf

Explore the technology available to address the challenges and objectives observed in the ecommerce space and get inspiration to design your 2022 strategy

25/11/2021

What. A. Day! Time to pop the champagne! 🥂 🥂

🎉 We're celebrating today! 🎉

Celebrating that all our hard work has paid off and that Coveo is now listed on the TSX!

We know, we know... it's awkward to boast about one's own achievements, but hey, if you can't make a big deal out of going public, then when can you? 😁

Thanks to our employees, partners, and clients around the world. We couldn’t have done this without all of you! 👏

p.s. You can find us as $CVO.

19/11/2021

🤔 Did everyone initiate their Christmas promotion in October? Are other retailers struggling with inventory? Is this what all shoppers are doing?

We've created a 3-part blog series for ecommerce leaders who want a quick and accurate overview of what shoppers are doing, what other retailers are focusing on and relevant ecommerce solutions which can help inform ecommerce plans for 2022.

In this blog, the first one of the series, we’re sharing key shopper trends which you can expect during this period. These trends coincide with the predictions we made back in 2020, based on nearly 700 million insights.

Check it out:
https://bit.ly/3CtKsux

We want to hear from you. Are you currently observing the same trends? Are there any others you would add? Let us know in the comments ⬇️

A 3-part blog series for ecommerce leaders who want a quick and accurate overview of what shoppers and retailers are doing this season.

17/11/2021

💡 The opportunity: 28% of consumers will shop more online this holiday season compared to 2020*.

👉 The challenge: 31.4% of consumers are shopping with more brands than ever before*. This means that companies MUST create a memorable, differentiated and delightful online experience.

* Data from our survey of 1500 US and UK consumers in July 2021

Check out the infographic for more insights:

See the results from our 2021 consumer survey on shopping trends in ecommerce, post covid pandemic. Garner insights on what customers want from ecommerce.

16/11/2021

🛒 Ecommerce, aka 'the battle for consumers' attention'.

Distractions during the online shopping journey represent one of the biggest challenges for ecommerce teams, as they often lead to abandoned carts and lost conversions.

Find out how River Island, one of the top retailers in the UK is designing its online journey to inspire visitors to complete their purchases.

➡️ Click here to view the case study: https://bit.ly/3cy3dml

11/11/2021

Why personalization is the new champagne 🥂

Luxury retail’s differentiator has always been world-class customer service and in-store experiences that truly resonate. But today, luxury brands can no longer rest solely on that.

Our latest blog deep-dives into what it takes to create luxury shopping experiences online and transmit the same sense of exclusivity that only a glass of champagne achieves in-store.

➡️ Check it out:
https://bit.ly/3n5PQzR

Let us know in the comments. Do you think truly "luxurious" shopping experiences be created online? 🧐

How has personalization impacted the online luxury experience? We share ways retailers appeal to both new and old luxury buyers with effective use cases.

10/11/2021

👉 See how the world’s leading makeup company influences the customer shopping experience online.

MAC Cosmetics is the world’s leading makeup company with unrivalled expertise and quality of products.

Since 2018 the MAC ecommerce team has been using Coveo Qubit’s technology to make every onsite interaction more relevant.

Explore how the MAC team supports the customer shopping experience online using social proof ⬇️ ⬇️

Download case study here: https://bit.ly/3EZX6mQ

08/11/2021

👉 Is your 2022 ecommerce strategy *actually* aligned to shoppers’ behavior, pains and motives?

Our team conducted a study with 1500 consumers in the US and UK on what really matters once potential shoppers land on your site. The findings suggest that customer overwhelm and product discovery, are key challenges for brands to address in order to remain competitive.

Explore more actionable findings that will support you in crafting your ecommerce strategy for 2022 ⬇️ ⬇️.

Download the ebook: https://bit.ly/31H9hGR

03/11/2021

Should you trust the ecommerce advice you get? 🤔

If you’re in the world of ecommerce, you’ll know that there are no shortage of blogs and articles sharing “X ways to boost online revenue”, or “Y tips to prevent cart abandonment”.

But how much of that advice is actually useful and delivers ROI?

Below are 12 of the most commonly shared strategies to improve the ecommerce experience, increase conversions and boost average order value.

➡️ Let us know in the comments, what has and what hasn’t worked for you? Is there any advice you would add?

1. Offer a personalized shopper journey
2. Create a loyalty program
3. Highlight user-generated content
4. Optimize your website *every* week
5. Create a community
6. Use a/b testing
7. Make the most of referral programs
8. Simplify the experience and remove friction
9. Create urgency and scarcity
10. Make your product descriptions *very*detailed. (Yes, shoppers do want to know the sort of pocket you’re referring to when you say something is “pocket-sized”)
11. Facilitate finding products
12. Offer relevant product recommendations (maybe check out this blog to ensure you’re doing it right https://bit.ly/3mFM9QS)

Understand the differences between machine learning based recommendations and sequential deep learning.

28/10/2021

🤔 Wouldn’t it be great to be telepathic?

As merchandisers, figuring out what goes on in the minds of shoppers prior to purchase is the greatest enigma, especially when it comes to ecommerce.

While it may be impossible to know *exactly* what people are thinking, there are a few questions you can ask yourself to make the customer journey as seamless as possible.

- Is the product description accurate?
- Are reviews and ratings highlighted and prominent?
- When applicable, is sizing or fit information available?
- Are top rating or trending badges featured?

Every single detail matters when we consider that 55% of shoppers need more convincing when shopping online than in-store.

Learn more about consumer behavior and how you can respond in our latest blog:
https://bit.ly/2XSDTUa