Ingenious Design

15/10/2026

Graphic design is about creative problem solving more than it is about decoration. It is a strategic process of visual communication.

A designer can simplify, distil and clarify complex communication problems resulting in clearer messaging and improved engagement.

Good design helps your audience to understand the messages you want to convey by reducing cognitive effort and allowing target audiences to absorb information more easily.

Find out how we can solve your problems - and make you look good in the process! www.ingeniousdesign.co.uk

13/10/2026

Julio Le Parc was an Argentinian artist active in vibrant 1960’s Paris and Tate Modern is currently showing a retrospective of his work entitled Light, Colour, Action. Interactive and fun, it’s the ideal place to unleash your creativity!

Featuring striking interactive installations, shimmering light sculptures and large-scale geometric paintings, Le Parc is best known for his pioneering kinetic sculptures which use light, movement and mirrored surfaces to surprise and draw in the viewer.

Le Parc was part of a movement called GRAV (Groupe de Recherche d’Art Visuel) who were oppressed by the silence and deadness of museums and galleries and wanted instead to fill them with noise and action and to subvert high culture with democratic play.

This exhibition does just that – you can touch the artworks and get physically involved.

Enjoy and prepare to be amazed!

Find out more here https://www.tate.org.uk/whats-on/tate-modern/julio-le-parc?gad_source=1&gad_campaignid=23875914892&gbraid=0AAAAA9TfA_s4DWv4Sucj1mA_SSPYRFxqh&gclid=EAIaIQobChMIpoiP5Jq0lwMVfk1BAh0akhRqEAAYASAAEgJgnPD_BwE

And here https://www.tate.org.uk/whats-on/tate-modern/julio-le-parc/family-tour?_gl=1*m8kuby*_up*MQ..*_gs*MQ..&gclid=EAIaIQobChMIpoiP5Jq0lwMVfk1BAh0akhRqEAAYASAAEgJgnPD_BwE&gbraid=0AAAAA9TfA_s4DWv4Sucj1mA_SSPYRFxqh

Now booking Tate Modern Tour Family Tour: Julio le Parc 28 October 2026 at 10.30–11.30 Book tickets Become a Member Julio Le Parc, Screen with Reflective Blades, installation view, Hermes, Tokyo, 2021 DEP01 2021 HERMES TOKYO _B4A0484 Join this family oriented tour within the colourful and interact...

12/10/2026

It’s always great to receive positive feedback at the end of a project, especially when it comes unsolicited. Following some recent design work for the Ramblers on their Wellbeing Walks prospectus, we received the following words – short but sweet, they really mean a lot!

Just goes to show that whoever you are dealing with, it is always worth giving some credit where it is due!

06/10/2026

In an unusual marketing ploy, the iconic Laughing Cow processed cheese brand recently stopped laughing and was depicted looking a bit sad on its packaging with the strapline ‘We need to talk’. Initially, nobody knew why the cow had stopped laughing although people were encouraged to find a way to bring her laugh back.

It was later revealed on Instagram that the Laughing Cow had stopped laughing because trivial, everyday disagreements are driving a wedge between us and people are taking petty arguments too seriously.

The challenge was therefore to by recording a video sharing an unnecessary disagreement driving a wedge between you and someone else, then by acknowledging the argument isn’t worth it encouraging The Laughing Cow to laugh again.

Clever marketing combined with something nice and positive – what’s not to like?!

https://www.famouscampaigns.com/2026/09/the-laughing-cow-has-stopped-laughing-the-brand-wont-say-why/

The Laughing Cow has removed its famous smile for the first time in more than 100 years, turning one of food’s most recognisable mascots into the centre of a mystery campaign playing out across packaging, social media and the real world. Called ‘The Not Laughing Cow’, the campaign sees select ...

05/10/2026

Ingenious regularly works with Golar LNG producing communications that are both impactful and on brand. Our latest collaboration involved creation of two important safety posters and an accompanying leaflet. The Major Accident Hazards and Barrier Management posters will be displayed prominently on Golar’s vessels and the guide distributed to offshore personnel. They are designed to support one of the company’s most important core values – ‘We all work safely and keep others safe”.

The LNG industry requires a strong focus on safety and operational integrity. It is therefore vital to identify Major Accident Hazards and maintain effective technical and operational Barrier Management systems and procedures to mitigate these risks, helping protect people, the environment and the safe operation of the facility.

The company provided us with plenty of technical information relating to this area of their operations. Our process involved simplifying and streamlining this data for maximum impact, applying the brand guidelines we created previously, as well as designing some striking new iconography for this latest project, to bring the final documents in line with other safety information we have produced for Golar.

The results have been well received. Visually appealing, informative and clear, they fulfil the vital safety function for which they are intended.

01/10/2026

1 October is International Coffee Day and being coffee lovers here at Ingenious Design, we couldn’t let the day pass without a post celebrating our favourite beverage!

Our creative director, Glenn, loves to choose and order a range of blends from Nespresso and the Ingenious studio’s trusty coffee machine gets some heavy use as a result! Being designers, we obviously appreciate coffee that looks as good as it tastes, so we love a bit of latte art too!

We are also mindful of the sustainability issues behind coffee production, so it is important to us that Nespresso produces coffee that is ethically sourced, benefiting farming communities and respecting the environment. We always recycle capsules via the Nespresso recycling programme, where coffee grounds are used in soil mix for landscaping, while aluminium is returned to the aluminium industry to make new products. Most of Nespresso’s coffee capsules are made from at least 80% recycled aluminium.

Happy International Coffee Day and enjoy your coffee today!

29/09/2026

Happy Birthday Juno who turns 5 this week! We can’t believe how quickly the time has gone since Ingenious director, Sharon, brought her into the studio as a pup! She is still as full of energy and personality as ever, but also very obedient and keen to please…and just the most wonderful canine companion!

The Ingenious team loves having her in the studio and, needless to say, she has had a few birthday treats including a brand new ball and special doggy cake, which did not touch the sides!!

28/09/2026

We have just uploaded a new resource to the Ingenious website – a useful article all about the psychology behind corporate colours and how to choose the right colours to communicate your brand identity. Full of interesting info and a guide to the right questions to ask when creating the perfect colour palette.

Take a look here https://www.ingeniousdesign.co.uk/resources/create-a-perfect-colour-palette/

24/09/2026

Ingenious Design is proud to support Sussex Police with poster and digital screen designs for their new Operation Nightfall campaign, targeted at reducing serious offences committed in and around Brighton beach.

Operation Nightfall is a coordinated campaign that adopts a multi-agency approach designed to deter potential offenders, reinforce collective responsibility for safety within the night-time economy and increase public confidence in measures being taken to protect residents and visitors.

Sussex Police asked Ingenious to create some eye-catching posters aimed at potential perpetrators and conveying a strong message that the police, together with local authorities, transport providers, security teams, businesses and the wider community, are working together to identify and challenge predatory behaviour wherever it occurs. Through enhanced patrols, CCTV and drone surveillance, anyone identified engaging in predatory behaviour will be challenged, investigated and where offences are committed, prosecuted.

The bold posters we designed are now displayed prominently along the seafront and on digital screens across the City of Brighton and Hove. We hope they will be highly effective in supporting Sussex Police and partner agencies with their key priorities of protecting the public, catching offenders and preventing further offences.

22/09/2026

Today Ingenious is sharing a quote from Victor Papanek, Austrian-American designer, educator and author, which neatly sums up our work on a daily basis!

From complex information and data supplied by many of our clients, we constantly strive to impose a meaningful order, creating a wide variety of visually appealing, impactful and accessible communications which speak clearly to their target audience.

Papanek promoted ethical design that was socially and ecologically responsible. He was a vocal critic of multi-national corporations and the consumer culture that was causing large-scale damage to the environment, calling for an increased awareness of environmental issues in industrial design practices and construction. He published a number of highly influential books on the topic including Design for the Real World and The Green Imperative.