628 Studio

15/07/2026

Digital marketing isn't one thing.

It's a combination of strategy, content, search, advertising, design and automation, all working towards the same goal.

Whether we're improving your visibility through SEO, creating useful content, running paid campaigns or streamlining marketing with AI, every decision is made with long-term growth in mind.

Swipe through to see how the different parts come together.

13/07/2026

Good marketing shouldn't feel like guesswork.

It should be built around clear objectives, informed decisions and measurable progress.

From SEO and paid advertising to content, design and AI automation, every part of our approach is designed to support long-term growth.

No chasing vanity metrics. No unnecessary complexity. Just marketing built around what matters to your business.

10/07/2026

We don’t just write code. We build what works.

From frontend and backend development to CMS systems, performance optimisation and testing, our focus is on building systems that are clear, stable and designed to support growth.

Every line of code should have a reason. Every system should work properly. Every project should remove friction, not create more of it.

Swipe through for a closer look at what goes into our web development process.

08/07/2026

Most booking systems become frustrating long before businesses realise they’ve outgrown them.

Too many steps.
Manual admin.
Confusing user journeys.
Disconnected processes behind the scenes.

For Pennine Gymnastics, we redesigned the experience with a custom website and booking system built around how the business actually operates.

Since launch:
+14% increase in class bookings.

Better systems create better experiences — both for customers and the teams managing them day-to-day.

07/07/2026

We build systems that are designed to work properly.

Clear logic, reliable performance and no unnecessary complexity.
You work directly with the developers building it, so communication stays clear and progress stays consistent.

The result is a system that removes friction and supports your growth.

11/06/2026

Catch our founders Luke & Kryspin at Dock's monthly coffee social!
They will be leading a practical discussion on how software, UX, and AI can help organisations.

📆 Tuesday 16 June
⏰ 12:00pm to 1:00pm
📍 DOCK 3, Leicester

😋 Complimentary food and refreshments available 😋

🔗 Reserve your place:

This month is sponsors by our tenants at - SIXTWOEIGHT DESIGN.

10/06/2026

A high-performing website doesn't happen by accident.

Behind every website is a series of decisions that shape how users move, interact and take action.

That's why our approach goes beyond visual design.

From UX and UI design through to wireframes, prototypes, responsive layouts and scalable design systems, every stage has a role to play in creating a website that supports the business behind it.

The result?

→ Clearer user journeys
→ Better experiences across every device
→ Stronger foundations for growth
→ A website that's easier to manage, maintain and evolve

Swipe through to see what goes into the process →

08/06/2026

628's weekend checklist:

✅ Meet the Terminator
✅ Meet a Stormtrooper
✅ Sing along to songs we definitely know all the words to 🤥
✅ Enjoy a few beverages
✅ Make it back to the studio in one piece

How was everyone else's weekend?

04/06/2026

Most websites aren’t failing because they look bad.

They’re failing because they create friction.

Unclear journeys.
Confusing structure.
Weak messaging.
Too many decisions.
No real flow.

Good web design isn’t decoration.

It’s helping users move confidently through a journey, understand what matters, and take action without hesitation.

At 628, we design websites around clarity, usability and performance — not trends or creative theatre.

Because a website should do more than just exist.
It should actively support the business behind it.

28/05/2026

“Strategy” has become one of those words agencies throw around without really saying anything.

For us, it’s understanding:
– where friction exists
– what’s slowing growth down
– what users actually need
– and what’s genuinely worth investing in

Sometimes the answer is a new website.
Sometimes it’s automation.
Sometimes it’s restructuring journeys, systems or messaging.
Sometimes it’s realising you don’t actually need to rebuild everything.

Good strategy should reduce waste, create clarity, and make the next decision easier.

That’s the bit we care about.