18/08/2026
When it comes to switching broadband, one of the biggest barriers isn't price. It's uncertainty.
Many folks assume switching providers will be complicated or leave them without internet for days. But, in reality, the process has become much simpler over the last few years, with industry changes such as One Touch Switch designed to make switching quicker and more straightforward.
That's good news for customers, because healthy competition encourages providers like us to keep improving their service, pricing and customer experience.
If you're comparing broadband providers in Scotland or wondering how switching works, we've put together a practical guide that explains the process step by step.
You can read our guide via the link below, and we'd be interested to hear from your perspective: what's the biggest thing that puts people off switching broadband?