The Loft

The Loft Welcome to The Loft
An Award Winning Brand & Digital Agency. Visit our site: http://www.theloftltd.co.uk
Follow us on twitter: http://twitter.com/theloftltd

We create beautiful websites that build brand loyalty, create a great user experience and get real results for clients.

For YEARS, people in the US have been asking when they’d be able to get their hands on ALL THINGS  🧈 And now Salted, Uns...
01/10/2026

For YEARS, people in the US have been asking when they’d be able to get their hands on ALL THINGS 🧈

And now Salted, Unsalted, and Garlic & Herb have officially landed in Whole Foods Market stores all across the US!

But getting ALL THINGS Butter to the US wasn’t as simple as putting it on a plane...

Our biggest challenge? Maintaining ALL THINGS’ brand soul while navigating the countless, highly specific regulatory requirements that come with US food packaging.

The challenge wasn’t just regulatory.

It was balancing compliance with insights around claims and shelf appeal, while protecting the character that’s made ALL THINGS Butter so popular.

We’re incredibly proud to have helped bring this launch to life and see ALL THINGS take this exciting next step.

Congratulations to the team on getting it over the line.
🇬🇧 ➜ 🇺🇸 🧈

Whole Foods Market Toby Hoppy THOMAS STRAKER and team ALL THINGS
📸 img credit ALL THINGS

Oops we’ve been a bit quiet on Instagram lately...So maybe it’s a good time to reintroduce ourselves (if the algorithm i...
04/08/2026

Oops we’ve been a bit quiet on Instagram lately...

So maybe it’s a good time to reintroduce ourselves (if the algorithm is kind enough to let you see this post).

We are The Loft.

And we believe every brand has a soul. A distinctive position that makes it the only credible choice.

A soul, after all, is what makes us inherently human.

We’ve been uncovering and building brand souls for nearly 20 years now. From startups through to heritage brands.

It’s our craft and we love it.

We’re not the loudest or the boldest but we are the most thoughtful, the most consistent and our clients tell us that we know their brand like nobody else does (or can).

It’s the most wonderful time of the year, right?! It is, until you realise 2026 is hurtling towards us at speed, and you...
11/12/2025

It’s the most wonderful time of the year, right?!

It is, until you realise 2026 is hurtling towards us at speed, and you have a sudden realisation that you’ve been so busy ‘doing’ that you’ve let slip the ‘planning’ for what next year looks like.

Marketing stuff.
Team stuff.
Revenue stuff.
NPD stuff.
New service lines stuff.
New regions stuff.
Lead gen stuff.
Investor update stuff.
Goal setting stuff.
All the important stuff….

You’ve got a million ideas, and keep trying to make them all happen, but feel like you’re getting nowhere fast. Are we right?

We’ve got you - part of our Brand Soul™ framework is a goal planning session.

It helps get all the ideas whizzing around in your team down into one place.

Helps organise the ideas, ladders them to your big commercial goal and allows you to prioritise AND allocate them to people.

Wanna see way more momentum next year?

Start here.

It’s tried and tested and we’ve got 4 slots in January available. One already booked by the fast moving but 3 still available…

We’ve successfully run this to drive change for some of the fastest growing businesses…

The Keynote Club and others.

Sound useful for your team?
Drop us a message.

🎯

We’ve all had those weeks, where the whole team is flat-out… but somehow nothing’s actually moving!That “busy but stuck”...
20/11/2025

We’ve all had those weeks, where the whole team is flat-out… but somehow nothing’s actually moving!

That “busy but stuck” feeling is usually a sign you need a GOST.

What’s GOST?
It’s a super-simple way to sort your plan out (and PRIORITISE!!):

G – Goal: what you’re actually trying to achieve
O – Objectives: the markers that show you’re on track
S – Strategies: the big ways you’ll get there
T – Tactics: who’s doing what, by when

A simple, clear plan everyone understands - all captured on one page.

It’s brilliant for:

• Planning your next quarter or year (2026 plans anyone?!)
• Getting a launch ready or back on track
• Aligning a marketing team
• Resetting leadership plans & priorities
• Starting a new brand or chapter with clear direction
• Cutting through idea overwhelm

What you’ll get…

• Clarity
• Decisions
• Direction
• Ownership
• Actual momentum (not pretend momentum)

We’ve successfully run these sessions for some of the fastest growing brands and B2B businesses - all driving significant growth and lots of forward motion.

If your team feels like it’s sprinting on the spot, a GOST session will get you off the treadmill.

Drop us a message and we can run one for your team.
You’ll leave knowing exactly where you’re going and how you’re getting there (and who’s doing what, by when!!).

2026 or product launch roadmap here we come…

It’s nearly time to hang the stockings, so we’ll wish you all a very Merry Christmas and a fabulous New Year!  Thank you...
24/12/2024

It’s nearly time to hang the stockings, so we’ll wish you all a very Merry Christmas and a fabulous New Year! 

 
Thank you to everyone we’ve worked with during the year, we appreciate you more than you know and can’t wait to create more magic together in 2025. 
 
And now, it’s time to eat, drink and be merry! 
 
Have a great break and we’ll see you on 2nd January 2025. 
 
The Lofties x

Add festive touches to Christmas packaging for  salted butter ✅ Create a shot for socials, making the salted butter the ...
23/12/2024

Add festive touches to Christmas packaging for salted butter ✅

Create a shot for socials, making the salted butter the star of the show Image ✅

We love bringing Christmas magic to our client’s brands 🎄

Raise your hands in the air for the newest Loftie, Yasmin, our Social Media Content Creator. It felt like the creative g...
12/12/2024

Raise your hands in the air for the newest Loftie, Yasmin, our Social Media Content Creator.
 
It felt like the creative gods aligned the day that The Loft met Yasmin. Not only is she the perfect fit for our team, we knew her calm, collected and creative approach to social media content would blow our clients away. 

Buckle in and be prepared for some sizzling social content. We can’t wait to unleash her…

Spoiler alert: It’s a big fat 10/10 from Green Bioactives!
27/11/2024

Spoiler alert: It’s a big fat 10/10 from Green Bioactives!

Is there a better combination than pumpkins and flowers? We’ll wait… 🎃🌺 Our very own  led a floral workshop for us this ...
07/11/2024

Is there a better combination than pumpkins and flowers? We’ll wait… 🎃🌺
 
Our very own led a floral workshop for us this week and afterwards, we headed to for small plates… delish 👌 
 
Love our Lofties socials! 
 

What us Lofties have been listening to in October whilst working away. 🎧 Emma 
‘Feel Better, Live more is my go-to in th...
05/11/2024

What us Lofties have been listening to in October whilst working away. 🎧
 
Emma 
‘Feel Better, Live more is my go-to in the mornings (especially the bitesize episodes). I’m always looking for ways to be kinder to my body and brain - This podcast inspires me to do exactly that by giving tips and tools to use, debunking myths and exploring a load of different topics under the ‘health’ umbrella!’
 
Sheilagh
‘You’re Dead To Me is a historical comedy podcast (what a niche!). Great for learning, laughs and useless facts.’
 
Becki
‘I’ve been loving Secret Leaders. Have followed Dan & Chris separately for years and they’re now hosting the podcast together.
 
It’s great for getting inside insight into the best entrepreneurial brains, what makes them tick and how they’ve built (or failed at) successful businesses. Currently listening to Timo Boldt founder of Gousto - a rare unicorn business out of UK.
 
Fascinating & very inspiring.’
 
Joey
‘Ghost Huns is my go-to podcast for lighthearted, spooky stories. The storytelling helps me sink into creative mode while I draw and design.’
 
Helen
‘I love delving into history because it gives us the context for the world we live in now. It fascinates me how a decision, an opinion, or an action can shape the future. I always want to know the ‘why’ behind things.’

Address

Lake House, Lake Place
Hoylake
CH472DN

Opening Hours

Monday 9am - 5:30pm
Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9am - 5:30pm
Friday 9am - 5:30pm

Telephone

+441516327722

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