FAT promotions

FAT promotions Specialists in award-winning website design and online software development. Award winning web design and solutions company based in Hastings, East Sussex.
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23/10/2026

When a client tells you their website is not working because enquiries are not coming through it directly, the most important thing to do before drawing any conclusions is to look at what the data is actually telling you, because perception and reality are very often two entirely different things when it comes to how your website is contributing to your business growth.

This clip shares the story of a coaching client whose one-to-one programme was full and who was in the process of expanding into a group programme - yet they thought that none of that success had come through their website. Fiona looked at the statistics behind the scenes and found that visitor numbers had increased massively over the previous year - with clear and consistent spikes in traffic driven by social media every time the client posted about a networking event they had attended, a new case study, or a client testimonial.

After 25 years in this industry, we know that the businesses who understand the relationship between their social media activity and their website traffic are the ones who can make genuinely strategic decisions about where to focus their energy and how to grow with intention.

Watch the full video here:
https://www.youtube.com/shorts/PJ_vgHddAzo?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com

If you are ready to understand what your website data is really telling you about your business, let us start a conversation at https://www.fatpromotions.co.uk/?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com

A website isn't something you can simply build, launch and forget about.The major global cyber security alert affecting ...
22/10/2026

A website isn't something you can simply build, launch and forget about.

The major global cyber security alert affecting PHP, the technology behind millions of websites, has been a timely reminder of just how important ongoing website maintenance and support really is.

While most people were sleeping last night, our technical team was busy applying security patches, reviewing the websites we host and putting additional protection in place for our clients.

We're continuing to monitor the situation closely, as threats like this can develop quickly and there's always more to learn.

It's moments like these that demonstrate the value of having a website Maintenance & Support contract.

Security updates need applying, technology needs keeping up to date and, occasionally, something unexpected happens that needs urgent attention.

Our clients have someone keeping an eye on things, taking action when it's needed and helping them navigate situations like this without having to become technical experts themselves.

It's not about promising that nothing will ever go wrong. It's about knowing someone is there when it does.

And today, that's exactly where our focus is.

16/10/2026

For coaches and consultants, every meaningful business conversation starts somewhere out in the real world, at a networking event, a speaking engagement, or a chance encounter. But the decision to work with you is rarely made in that moment.

This clip explains why your website is the closer in that sales conversation. When a potential client meets you, they go home and visit your website to verify that you are exactly who you said you were, that you have the experience you mentioned, the qualifications they need, and a track record in their specific sector. They are looking for accreditation, association, and certification. They want to read the case studies and testimonials that back up every conversation you have started with them.

After 25 years in this industry, we know that the businesses winning those clients are the ones whose websites do that closing work clearly and confidently.

Watch the full video here:
https://www.youtube.com/shorts/PJ_vgHddAzo?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com

If you are ready to make your website the strongest closer in your business, let us start a conversation at https://www.fatpromotions.co.uk/?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com

When FIMA Friends wanted to reconnect with their audience, attract new members and raise awareness of their organisation...
14/10/2026

When FIMA Friends wanted to reconnect with their audience, attract new members and raise awareness of their organisation, it was time for a website that could help bring that vision to life.

Their previous website had been built using an off-the-shelf website builder. We redesigned it with a vibrant, engaging look and a more user-friendly experience, making it easier for visitors to discover the organisation, understand its work and get involved.

But a website launch is only the beginning. With ongoing website support and regular updates, we can help FIMA Friends keep their online presence active, relevant and ready to support their goals.

Take a look at the new website:
https://www.fimafriends.co.uk/?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com

Still using a template-based website builder? If your business or charity has outgrown its original website and you're ready for a bespoke solution designed around your needs, let's talk about how we can help.

12/10/2026

A website can look fantastic and work as a powerful marketing machine for your business, but if the day-to-day operations behind it still depend on repetitive manual tasks, notes and processes, the business can end up carrying the weight of extra admin.

This clip explores what happens behind the front end of a website, where we design the systems that manage those repetitive operational tasks, replacing Excel spreadsheets, piles of Post-it notes, and large wall planners - with systems that can automate everything and free your valuable time.

After 25 years in this industry, we know that good digital strategy is about more than creating a beautiful front end, because the systems behind it need to support the day-to-day operations that keep your business moving.

Watch the full video here:
https://www.youtube.com/watch?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com&v=QGcjCIfuVFo

If you are ready to build systems that can take the repetitive work out of your day-to-day operations, let us start a conversation at https://www.fatpromotions.co.uk/?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com

Our Maintenance and Support service is about far more than security updates, technical support, fixing issues or adding ...
09/10/2026

Our Maintenance and Support service is about far more than security updates, technical support, fixing issues or adding new content.

As part of our commitment to Stay in Service, our supported clients also receive an annual website review.

We recently carried out this review for Scott Owen Lettings, looking at how his website is performing, where improvements could be made, and how it can continue to support the business.

His response?

“Exceptional work on my website and fantastic aftercare support.”

That is exactly what we want our clients to experience, ongoing advice, practical support and the peace of mind that comes from knowing someone is actively looking after their website.

If your current website provider only gets involved when something goes wrong, perhaps it is time for a different level of service.

Find out more about how we support our clients:
https://www.fatpromotions.co.uk/who-we-work-with/charity/?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com...

09/10/2026

If you are a coach or consultant and you are not seeing discovery calls come directly through your website, it does not mean your website is failing you.

This clip offers a reassuring reframe. Your website may be completing that sales conversation in a far more subtle and powerful way, giving potential clients the confidence to come back to you in person, by telephone, or the next time they see you at a networking event, already knowing that you genuinely understand your field. When someone says "I had a look at your website and you really know your stuff," that is your website doing exactly what it should.

After 25 years in this industry, we know that the best websites do not always generate a form submission. Sometimes they simply make the next conversation inevitable.

Watch the full video here:
https://www.youtube.com/shorts/PJ_vgHddAzo?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com

If you are ready to let your website do more of that closing work for you, let us start a conversation at https://www.fatpromotions.co.uk/?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com

What does it take to turn a charity website from an online brochure into a valuable working tool?Our latest case study t...
07/10/2026

What does it take to turn a charity website from an online brochure into a valuable working tool?

Our latest case study tells the story behind the new website we created for the Brian Mitchell Charitable Trust - from the challenges the trustees were facing and what they needed the website to achieve, through to the thinking, strategy and decisions that shaped the finished site.

It explains why we began with the charity’s processes rather than its pages, how we approached funding applications, governance and confidential information, and the results the new website is now helping the trustees achieve.

This is the brains behind the beauty - and a practical example of what becomes possible when a website is designed around the way an organisation actually works.

Read the full case study to discover the reasoning behind the site, our approach and what other charities could learn from it.

https://www.fatpromotions.co.uk/success-stories/case-studies/brian-mitchell-charitable-trust/?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com

05/10/2026

When your website starts bringing in the right clients, the last thing you want is for your business to become overwhelmed by the increase in work, which is why the systems behind your website need to be built to support the growth that your marketing is creating.

This clip explores how we build the systems behind a website so that businesses can manage their operations more efficiently, using a compliance company as an example where we replaced multiple Excel spreadsheets with a smoother online operating system that sat behind the website we had already created for them.

After 25 years in this industry, we know that a website needs to work alongside the systems behind it, so that attracting the right clients also creates a business that can manage the work those clients bring.

Watch the full video here:
https://www.youtube.com/watch?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com&v=QGcjCIfuVFo

If you are ready to build a website and digital system that can support the way your business needs to operate, let us start a conversation at https://www.fatpromotions.co.uk/?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com

A shiny new website is all very nice - but will it still work for your business as the way people search online changes?...
02/10/2026

A shiny new website is all very nice - but will it still work for your business as the way people search online changes?

That was an important part of the thinking behind the new website we’ve just launched for Anglers Den Sussex.

We’ve completely rebuilt their ecommerce site to make finding and buying fishing tackle easier, streamline the shopping experience and, crucially, optimise it for AI-driven search - increasingly important to future online visibility.

And no, that doesn’t mean getting AI to build or write it!

The strategy, design and development came from our team. We’ve simply built the site with the changing world of search firmly in mind.

Behind the scenes, it’s also much easier for the Anglers Den team to manage themselves, with training included so they can confidently keep everything up to date.

The result? A modern ecommerce website designed not just for how people shop today, but for how they'll find businesses tomorrow.

Take a look at http://www.anglersdensussex.co.uk?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com

Could your website be doing more for your business? Talk to us.

Address

Innovation Centre, Highfield Drive
Hastings
TN389UH

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+441424858123

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