IT Basics for Business

12/08/2026

One of my favourite parts of running a business is having conversations with people.

Not because I’m trying to sell anything.

Because every conversation teaches me something.

Someone will say:

“I don’t understand funnels.”

Someone else will say:

“I don’t know what I’m supposed to write.”

Or:

“I’m scared I’ll break something.”

And those conversations help me understand where the confusion really is — and how I can explain things more simply.

Because quite often, the problem isn’t the tech.

It’s the way the tech has been explained.

So if we’ve ever chatted about something you’ve been struggling with in your business, thank you. ❤️

You’ve probably shaped how I explain and teach things more than you realise.

What’s one bit of business tech you wish someone would just explain to you properly?

Tell me in the comments 👇

10/08/2026

I hear “I’m just not good with tech” far too often.

And most of the time, I don’t think that’s actually the problem.

If someone handed you a pencil and told you to write a bestselling novel, you wouldn’t blame the pencil when you didn’t know where to start.

Tech is the same.

Sometimes you don’t need another tutorial, another platform or another clever piece of software.

You need someone to explain what you’re trying to achieve, what pieces you actually need, and what order they go in.

Then the tech can go back to being what it was supposed to be:

Just a tool.

So tell me — what part of email marketing feels the most overwhelming to you right now?

Pop it in the comments 👇
I’d genuinely love to know.

07/08/2026

The more people I speak to, the more I realise this isn’t a confidence problem—it’s a teaching problem.

If you’ve ever felt overwhelmed by email marketing or tech, you’re definitely not the only one.

What’s one thing you’ve been putting off because it feels more complicated than it probably is?

06/08/2026

04/08/2026

31/01/2024

IMPORTANT: Mailerlite Users!
If you haven't already migrated your free Mailerlite Classic account, it will be closed as of tomorrow 1st Feb.
If you created your account before March 2022 you will have a Classic account.
The quickest fix is to pay for the next month allowing you a month to transfer all your subscribers, forms and automations onto the new version.
If you need help with this, please message me and I'll have a look at what needs migrating on your account and let you know how I can help.
PLEASE, PLEASE, PLEASE don't ignore this, you could lose all of your subscribers and forms you've worked years to collect and create!

01/11/2022

What is it that I do? I help technophobes get their content online without spending a fortune. Whether it's a course, a membership or a downloadable I can help.

20/05/2022

I help you pick the right ingredients!

When a client comes to me wanting to get their content to an online audience, they know their end goal, they know it's possible, but they're not really sure how to use the tools to get there.

I teach you to bake your tech cake. What the baking basics are and what works. I help you to understand how the ingredients work together and what quantities you need, so you (and your audience) can really enjoy tasting it when it comes out of the oven!

Tech is just a tool and I help you to pick the ones that are just right for you to make your perfect tech cake!

What ingredient is missing from your tech cake? Have you got a soggy bottom with your tech cake, or maybe it's just not rising. Let me know in the comments.

19/05/2022

From feeling the fool to feeling like Beyonce!

When my clients come to me they are often overwhelmed and confused about what they need or how to get there, but they have some idea of what they want their end result to be.

I see my job as mapping out those tools that are going to support you to get to your end result you want - whether that's just automating a process or getting your course, membership or e-book online.

I break down the steps of how you will use the tech to get there at the pace you need them so you're not overwhelmed and they really make sense to you.

I guide you through which parts you need right now and help you separate the process from the tech.

This allows the overwhelm to dissipate and them to breath a sigh of relief as the anxiety drifts away. What part of getting your content online makes you feel most overwhelmed?

17/04/2022

Happy Easter everyone!

However you're celebrating, or even if you're just taking some time out, I hope it's a good one 😊