04/09/2026
SEO and AI ?
We are often asked by clients if their website needs changing to meet AI requirements because they have been called or received emails from agencies telling them they should. See our latest blog on our website for our thoughts on this- the bottom line though is NO - Be suspicious of anyone selling you a separate AI strategy. Ask instead whether your site is fast, crawlable, accurate and worth citing. Get the basics right and don’t worry about the new tech or the latest buzz words.
If you've had a website for a few years, you've probably been told at some point in the last eighteen months that it now needs "AI optimisation” or maybe seen…