Papertree Digital

01/03/2012

Facebook is about to make one of the biggest changes to its ‘pages’ since their original launch. Their now famous ‘Timeline’ feature is on the way. But what does this mean? How will it affect your page? Well… Let’s take a look…

29/02/2012

Have you ever heard the term 'XML' mentioned before and wondered what it means? This article aims to give you an introduction to the XML technology. It tells you what it is, what it does (nothing!) and how it works.

This is the blog of Papertree Digital. We design websites, content management systems, email marketing campaigns, eflyers, online advertising, banner campaigns and iPhone apps. We also offer digital strategy and advice on joining up online and offline marketing as well as digital asset management s...

17/10/2011

Don't miss issue 2 of the Leaf, our regular helping of digital marketing tips, tricks and goodness: bit.ly/rtNQd6

This time we'll be focusing on mobile and joined-up marketing. Don't miss our four-part introduction to some practical ways to join up your marketing touchpoints.

11/10/2011

The inside line on quick response marketing - an essential way to join up your print and mobile marketing: http://bit.ly/qBtE3O

Quick response marketing makes your print work much harder to increase sales and engagement - but what is it? We tell you all you need to know about this essential new marketing tool.

10/10/2011

Keen to take the mobile marketing plunge? Our handy guide to choosing between a mobile app and a web app is a great place to start: http://bit.ly/qAOYXJ

You already have more mobile customers than you might think - and there's plenty more on their way. But how to make the most of the opportunity to deliver in-the-hand marketing and information? A mobile app - or a mobile website?

07/10/2011

To mark the launch of Google Analytics Real-Time reporting, here's a look at some good basic practices for getting the most out of GA. bit.ly/nxT1pp

Effective online marketing begins and ends with web analytics. Careful analysis of Google Analytics' detailed reports will tell you a great deal about your marketing - and your market.

07/10/2011

Joined-up marketing. What it is, how to do it and why it's time to get very excited about mobile marketing. http://bit.ly/own7VO

Joined-up marketing is all about recognising the different ways people interact with your brand. Here's part one of our introduction to delivering deep engagement across multiple touchpoints.

26/07/2011

We are proud to launch our latest digital advertising publisher Oxford City Council http://www.oxford.gov.uk/advertise

This is the Oxford City Council home page.

29/06/2011

Some basic good-sense tips and tricks to set you down the path of email marketing enlightenment.

29/06/2011

Search engines are often the first place people go when they look for information on the Web. It's vital to make your website search engine friendly. Here are a few tips.

29/06/2011

For newspapers it's not about getting out of print, it's about meeting the digital future head on with imagination and vision.

29/06/2011

The future of the web is mobile - but why isn't more being done to make it a reality today? Poor mobile provision is costing businesses billions in lost revenue. So what are we waiting for?