30/05/2019
If you pay for Google Ads (Adwords) and think that you're getting clicks from people who typed the keyword phrases that you have set up ... it may be time to think again.
If you've never used the Search Terms function within Google Ads, this blog is for you - it'll open your eyes, probably make you smack your head at not realising how much Google budget you were wasting, but ultimately you'll benefit from following the step by step guide ...
Using the search terms option within Google Ads you will see the actual keyword phrases that people typed, that triggered your adverts.