28/08/2026
This is a real email just received this morning from an existing customer that has yet to replace their old fashioned copper phone line and ADSL broadband.
‘We ONLY need the internet for... taking money from customers and protecting the entire building.’
Asking for the cheapest broadband connection when your business literally relies on it to function is one of the biggest false economies out there.
Here is why cutting corners on your connection for these exact services is a recipe for disaster:
Security Cameras & Alarms:
HD security camera streams consume significant upload bandwidth. A cheap, low-tier connection will drop feeds, lag, or fail entirely right when you need to check on your property. If your internet goes down, your security system goes blind.
Card Machines & Payment Terminals:
‘We only need it to take payments...’ - exactly! If your internet drops during a peak trading hour, your card machine goes offline. How much money do you lose in 30 minutes of missed sales compared to saving £5 or £10 a month on a budget package?
Reliability Over Bargain Prices:
Cheap domestic-grade broadband doesn't come with business-grade guarantees, fast fix times, or reliable uptime.
When your revenue generation and physical security depend on a single line coming into your building, price should be the absolute last thing you look at. Reliability, upload speeds, and service level agreements (SLAs) come first every single time.
Invest in your connectivity, it’s the digital foundation of your business!
Let’s have a chat about your business broadband - call us today on 0121-296 0410 or email [email protected].