22/01/2026
New Work!
I recently worked with Mulberry Bush Toys to help name, create, launch and promote a new sister brand (Pear Tree Personalised) The new brand would allow them to leverage their expertise in crafting personalised products whilst expanding their customer audience.
The project encompassed naming and brand proposition, brand identity and visual style, tone of voice, website reskin, social media design and management, email newsletter content and design, print collateral, Christmas sales campaign concepts and product photography. Work also included close collaboration on the creative development of a completely new range of personalised gifts.
To view this project (and more) in full, visit www.susan-robertson.com
Let me know what you think!
