11/06/2026
At ATX Singapore our VP Global Pre-Sales, Salimali Shakir, joined Tara Neal, Executive Editor of The Fast Mode, to talk through the trends shaping content distribution and what VO is doing to help service providers stay ahead.
The conversation covered a lot of ground: flexible monetisation models, AI-driven content discovery, and the ongoing challenge of protecting premium content from piracy. But it kept coming back to one idea. As Salimali put it (and you will have heard us say before): "Our key message is basically launch faster, spend wiser, and scale smarter." One observation from many worth highlighting ,though, is that global streaming services have effectively harmonised audience expectations worldwide. Users everywhere now want content-centric interfaces, personalised recommendations, and friction-free discovery. And it is the operators who can deliver on that are the ones building loyalty. Watch the full interview here, it's a good one: https://eu1.hubs.ly/H0w49rb0
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