Liana Technologies

21/01/2026

Tapaa Aino! ✨
Uusi tekoälyassistenttimme Aino löytyy tästä päivästä lähtien lähes kaikista Lianan tuotteista ja piakkoin aivan kaikista. Aino tarjoaa nopeaa ja tehokasta tukea päivittäisiin markkinoinnin ja viestinnän tehtäviin, ideointiavusta visuaaliseen sisällöntuotantoon!

Sen lisäksi, että Aino on luova ja idearikas kollega, se on myös:
- Luotettava ja turvallinen: Syöttämäsi data pysyy yksityisenä. Ainolle antamiasi kehotteita ei käytetä julkisten tekoälymallien kouluttamiseen.
- Monipuolinen: Tarvitsitpa sitten apua blogiartikkelin ideoimisen kanssa tai somekampanjan suunnitteluun, Ainolta ei lopu keinot kesken.
- Avokätinen: Sinulla on oikeus Ainolla tuotettujen aineistojen kaupalliseen käyttöön.
- Läsnäoleva: Aino on maksuton ja kulkee mukanasi Lianan työkaluissa, minne ikinä menetkin.
- Jatkuvasti kehittyvä: Kehitämme Ainoa aktiivisesti, ja luvassa on vielä paljon uusia ominaisuuksia, jotka helpottavat työtäsi entisestään.

www.lianatech.fi/aino-ai-assistentti

06/03/2025

How can you stand out in the competitive UAE real estate market? To get noticed, you need smart, results-driven strategies. 🎯

With email marketing and automation, you can transform the way you connect with clients and achieve tangible success. 💎 Find the key benefits of these strategies in our article: https://bit.ly/4itlJMk

26/02/2025

Email marketing metrics provide valuable data to optimize your campaigns. 📈 A/B testing offers deeper insights into the content your audience wants to engage with.

With A/B testing, you can learn what kind of content encourages recipients to open emails or click on links. Ultimately, the newsletter that performs better in the test is sent to the majority of recipients to maximize results. ✉️✨

Learn more in the article: https://bit.ly/3F5Afvf

05/02/2025

Have you received a newsletter that perfectly matches your interests? 💌 It’s likely the result of successful segmentation.

In this article, we’ll explain how you can leverage segmentation effectively in email marketing and marketing automation. 🧑‍💻 You’ll also get practical tips and guidelines for implementing segmentation.

Click to read the article: https://bit.ly/4hm6AfS

Our top tips for segmentation! This comprehensive article will guide you on how to leverage segmentation effectively in email marketing and marketing automation, as well as how to get started efficiently.

24/12/2024

Liana wishes you joy this holiday season and throughout the coming year! ❤️

Every year, the Liana Crew has the opportunity to donate presents to the Joulupuu campaign, and this year was no exception. 🎄
Joulupuu is a traditional Christmas campaign that collects presents for children and youth at risk of social exclusion in Finland. All donated presents will be delivered to a toddler, child, or young person who might not receive any presents this Christmas without the Joulupuu campaign.

This fall, the Liana Crew also took on a fun and motivating challenge: every sports activity captured in a photograph contributed to a monetary donation for a chosen charity. We decided to donate the funds to Save the Children Finland.

29/11/2024

Data-driven marketing helps you better understand your customers and deliver what they need. With precise data, you can make decisions based on measurable outcomes, gain a significant competitive advantage, and drive profitability. 🎯

In this article, we explain what data-driven marketing is, why it’s essential, and how marketing automation helps implement data-driven marketing.

Read the article: https://bit.ly/49alDFX

26/09/2024

🔮 Marketing Automation Trends in 2025 🔮

Peek into the crystal ball with us and see what marketing automation looks like in 2025.

The future of marketing automation is all about creating meaningful connections with your audience. Here are some key trends shaping the way we engage with customers:

🌍 Seamless Omnichannel Experiences: Meet your customers where they are – across email, social media, and more – with consistent and unified messaging.
💡 Deeper Personalization: Offer content that resonates by using real-time insights to address your customers’ unique needs.
🔐 Data Privacy & Trust: Build stronger relationships by ensuring your practices are transparent and responsible.
🤖 AI in Automation: Use AI to anticipate customer behavior and create more thoughtful, timely campaigns.
🌱 Sustainability in Focus: Communicate your commitment to ethical and sustainable business practices.

These trends are already shaping the future – explore how you can put them into practice in our latest blog: https://bit.ly/3N0ZQq7

08/08/2024

Have you just returned to work and feel a bit overwhelmed? Pause for a bit and take a look at our free email marketing checklist. The checklist helps to ensure your email marketing basics are covered before you dive into new campaigns.

Get your checklist: https://bit.ly/3W4qSlQ

06/08/2024

Our customer support director Marko has been working at Liana since 2009. He leads the Support Team, whose mission is to ensure all customer questions, wishes, work requests, and any potential challenges are heard and handled effectively.

Marko enjoys the relatively independent work, done in good company. Read more about Marko’s job: bit.ly/4buIHia

01/08/2024

Looking for inspiration? 🌼 Head to our blog for these gems we hand-picked for you!

💎 Article: What factors influence email delivery?
💎 Video: How to utilize marketing automation to engage with your customers
💎 Guide: WordPress website personalization tips for B2B
💎 Article: Marketing automation strategy: data and the bigger picture [with examples]

Find these and many more: https://bit.ly/4bI1pmy

30/07/2024

All the marketers who’ve worked hard this July: we see you, we feel you.

It’s been peaceful at our Oulu HQ since July is the most popular month for summer holidays, but the show must go on! While some of the are still recharging, we’re prepping for an exciting autumn season. Our webinar fall season starts in a couple of weeks, and we have a lineup of fresh content coming. Stay tuned!

25/07/2024

Are you diligent about safeguarding your work passwords and keeping your software up to date? Great! Keep these tips in mind and your personal data is kept safe as well. Time to debunk some myths! 💥

🔒 𝗗𝗮𝘁𝗮 𝘀𝗲𝗰𝘂𝗿𝗶𝘁𝘆 𝗼𝗻𝗹𝘆 𝗰𝗼𝗻𝗰𝗲𝗿𝗻𝘀 𝗯𝗶𝗴 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀. Everyone needs to protect their data, whether you're a small business or sharing vacation photos. Be cautious when sharing your location or vacation plans in real time, since the information can be used for criminal activities.

🔒 𝗔 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝘁𝗵𝗮𝘁 𝘂𝘀𝗲𝘀 𝗛𝗧𝗧𝗣𝗦 𝗶𝘀 𝗮𝗹𝘄𝗮𝘆𝘀 𝘀𝗮𝗳𝗲. While HTTPS is more secure than HTTP, be cautious and look for other signs of trustworthiness.

🔒 𝗨𝘀𝗶𝗻𝗴 𝗮 𝗩𝗣𝗡 𝗼𝗻 𝗽𝘂𝗯𝗹𝗶𝗰 𝗪𝗶-𝗙𝗶 𝘄𝗶𝗹𝗹 𝗻𝗼𝘁 𝗽𝗿𝗼𝘁𝗲𝗰𝘁 𝘆𝗼𝘂𝗿 𝗱𝗮𝘁𝗮. A VPN encrypts your internet connection, keeping your data secure on public networks.

🔒 𝗣𝗵𝗶𝘀𝗵𝗶𝗻𝗴 𝘀𝗰𝗮𝗺𝘀 𝗼𝗳𝘁𝗲𝗻 𝗱𝗲𝗰𝗿𝗲𝗮𝘀𝗲 𝗱𝘂𝗿𝗶𝗻𝗴 𝗽𝗼𝗽𝘂𝗹𝗮𝗿 𝘁𝗿𝗮𝘃𝗲𝗹 𝘀𝗲𝗮𝘀𝗼𝗻𝘀. False. Keep your eyes open for suspicious emails and messages, especially when planning summer trips. Phishing scams tend to skyrocket during popular holidays, such as Christmas and summer vacations.