06/20/2026
A new skincare brand came to us with almost no historical data.
No proven audience.
No proven creatives.
No clear account history.
And most of the sales were dependent on one hero product.
In less than 4 months, we helped grow revenue by +1,400% and improved ROAS by almost 2.5x.
But the growth didn’t come from one “winning ad.”
It came from building a complete growth system.
We started with the commercial plan.
The brand was relying heavily on one product, so we expanded the sales opportunity through bundles, flash sales, new categories, and new best-seller discovery.
Then we rebuilt the creative direction.
Instead of only promoting one product, we created new ad angles around bundles, offers, product categories, reviews, and customer trust.
Then we worked on the website.
The add-to-cart rate was weak, so sending more traffic would have only wasted more money. We improved offer pages, best-seller pages, checkout experience, trust elements, testimonials, reviews, and product visuals.
Finally, we rebalanced the media buying.
Google was delivering the strongest ROAS but only had 4% of the budget, so we scaled Google and rebuilt the Meta funnel to target different buying stages: cold audiences, comparison-stage customers, ready-to-buy customers, and past buyers.
The result:
Stronger commercial plan.
Stronger creative system.
Higher website conversion.
Smarter media allocation.
And a real full-funnel growth system.
That’s how the brand scaled revenue by +1,400% in under 4 months.
This is the difference between running campaigns and building a system for sustainable eCommerce growth.
