Most companies try to reach their customers by a several ways of marketing whatever printed, audible or visual, especially if it is new in the market. So, the need for interactive and innovative proximity marketing system (WIMS) that benefit from the widely used Wi-Fi portable devices like mobile phones, tablets, laptops, . . . Companies need new ways of advertising to get attentions of their cli
ents so, the WIMS system uses the Wi-Fi technology to create a new way of advertising as the old system almost ignored by customers so using WIMS take the business to a new level that it couldn't imagined that it's possible. New digital and online media are now becoming the preferred choice for people that want news and information delivered to them in a more targeted and personal way. As a direct result, more tradition types of advertising like newspapers, magazines and leafleting have seen a tremendous decline in their advertising revenues and in some cases have even stopped trading
