22/05/2026
For Astep's recent launch during Milan Design Week, we created a full campaign built around Mayice Studio's Filamento collection.
We had a clear picture in our mind of the visual direction for this campaign. Watching it come to life through CGI, AI environments, new tools, and experimentation - a glimpse of what's possible when digital craft meets creativity.
All packshots were done in CGI and 20+ lifestyle renders through a seamless blend of AI and CGI