As a Marketing Service Provider (MSP), ONE Marketing bridges the gap between Marketing and IT. Business change is achieved through the integrated concept of Guided Collaboration across marketing, data utilisation and IT functions. The outcome is optimized, personalized and relevant communication across multiple customer touch points – validated by tangible business results. Statements about ONE Marketing:
• We support the Marketing function, implementing and anchoring the desired business change in a world of omnichannel one-to-one marketing
• We assist in the assessment, design and selection of required omnichannel marketing technologies
• We work with the leading software vendors: IBM, Portrait Dialogue, Salesforce and Qlik
• We implement and integrate all required technology and data – across multiple customer touch points and internal systems
• We support the IT strategy – regardless if the preferred setup is cloud, hosted or on-premise solutions
• Through the concept of Guided Collaboration we design and implement future ways of working, supported by ongoing training and skills development
• In close cooperation with the Marketing function, we secure ongoing campaign optimization through analysis and business insights
• We are not an agency - but we enable the execution of creative concepts developed by the Marketing function and our clients’ preferred marketing agencies
