Mercatus Technologies Inc.

Mercatus Technologies Inc. Mercatus enables retailers and advertisers to achieve competitive advantage, boost brand equity, and improve financial performance. twitter.com/MercatusTech

Every first online order is a stranger introducing themselves to your brand.It's a detailed snapshot of first-party data...
08/13/2026

Every first online order is a stranger introducing themselves to your brand.

It's a detailed snapshot of first-party data. And what you do with that data is how a one-time order becomes a second, third, and fourth.

Miss the introduction, and you miss the shopper.

Because none of that happens if the snapshot belongs to somebody else.

Here's why the path to repeat shoppers startd with owning the data: https://na3.hubs.ly/y0zqvM0

Every grocery loyalty program looks the same from the shopper's side of the counter.Spend a dollar, earn a point, redeem...
08/11/2026

Every grocery loyalty program looks the same from the shopper's side of the counter.

Spend a dollar, earn a point, redeem a reward.

So why would anyone stay loyal to you?

They won't.

Not for points or one-off promotions.

What actually keeps a shopper coming back is everything happening around the transaction.

—Offers that hit at the right moment
—Substitutes they didn't have to second-guess
—A basket that already knows their Sunday dinner items

That doesn't come from a loyalty card.

Learn what grocers are offering instead of points and promotions in this article: https://na3.hubs.ly/y0zqxx0

A multichannel grocery shopper spends $5,300 a year. A store-only shopper spends $3,500.That $1,800 difference is the va...
08/06/2026

A multichannel grocery shopper spends $5,300 a year. A store-only shopper spends $3,500.

That $1,800 difference is the value of getting your customers to shop with you across every channel.

Capturing it means Friday's in-store shopping trip informs Tuesday's app offer. Then, Tuesday's app offer compels your customer to order pickup after Wednesday's soccer practice.

Is that something your current platform can handle?

Pickup customers don't tell you why they stopped ordering from your store.They just start going somewhere else.DXPro giv...
08/04/2026

Pickup customers don't tell you why they stopped ordering from your store.

They just start going somewhere else.

DXPro gives your fulfillment team the tools to deliver a consistent pickup experience every time, so your best customers never have a reason to consider another retailer.

— Optimized pick paths
— Geolocation for "nearby" alerts
— Flexible scheduling capabilties that ensure orders are never delayed

Book a demo: https://na3.hubs.ly/y0yK_00

07/30/2026

You could be losing margin on fulfillment that looks like it's working.

Orders go out, customers show up, and the numbers look fine until...

You look at what each order actually costs to fulfill and how much of your margin is going to third party marketplaces.

This guide breaks down how to make your pickup program more profitable: https://na3.hubs.ly/y0yL4w0

It's time for grocers to reframe how they look at Gen Z shoppers.The common assumption has been that because they shop f...
07/28/2026

It's time for grocers to reframe how they look at Gen Z shoppers.

The common assumption has been that because they shop five different grocery banners a week, the whole demographic must not be prone to customer loyalty.

But their shopping habits don't suggest disloyalty. It suggests there are five stores failing to earn their whole trip.

They want the products they discovered on TikTok, the personalization Netflix has accustomed them to, and a shopping experience that reflects what they actually value.

No single grocer is giving them all three. That's a huge opportunity for grocers: https://na3.hubs.ly/y0yK-V0

DXPro's embedded customer data platform connects every interaction across every channel into a single customer profile y...
07/23/2026

DXPro's embedded customer data platform connects every interaction across every channel into a single customer profile you own.

Every session informs the next offer.

Every offer drives a larger basket.

Every basket generates better data.

And every week, that cycle compounds into a customer relationship that gets harder for a competitor to break.

Book a demo and see what DXPro builds for your stores: https://na3.hubs.ly/y0y6x00

The customer who did Friday pickup also ordered delivery Monday and walked your aisles Thursday.Can your sales platform ...
07/21/2026

The customer who did Friday pickup also ordered delivery Monday and walked your aisles Thursday.

Can your sales platform tell the difference?

Many legacy platforms will log all three interactions with your stores as three separate customers.

When that connection is missing, grocers optimize individual channels while total spend quietly shifts to whoever sees the full picture.

This article breaks down why it happens and what the infrastructure fix looks like: https://na3.hubs.ly/y0y6sF0

Adding delivery looks simple.All you have to do is sign a contract with a third-party marketplace, connect your catalog,...
07/16/2026

Adding delivery looks simple.

All you have to do is sign a contract with a third-party marketplace, connect your catalog, and start accepting orders.

Nobody tells you what you hand over to get there...

Your customer data goes to a marketplace that uses it to benefit your competitors.

Your margins shrink on every order.

Your shoppers can't tell the difference between ordering from you and ordering from the third party.

There's a better way to add delivery without giving up what makes you competitive. See how: https://na3.hubs.ly/y0xPJ80

Your shoppers move between desktop, mobile, and in-store every week.Most grocery platforms treat each one like a separat...
07/14/2026

Your shoppers move between desktop, mobile, and in-store every week.

Most grocery platforms treat each one like a separate customer.

Carts that don't carry over.

Offers that aren't personalized.

DXPro connects every session, every channel, and every signal so the experience your customer gets today reflects everything they've already told you.

Meet the expectations of your customers and put them first: https://na3.hubs.ly/y0xPJ20

Address

200 Wellington Street W, Suite 310
Toronto, ON
M5V3C9

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+14166033406

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