Varicent

Varicent Varicent is an innovative software provider of industry-leading incentive compensation and sales per

Henry Coutinho-Mason closed out Unlock Live Boston by turning the audience into active participants in a live AI experie...
05/28/2026

Henry Coutinho-Mason closed out Unlock Live Boston by turning the audience into active participants in a live AI experience shaped in real time.

Across London, Dallas, and now Boston, Henry challenged revenue leaders to think bigger about what changes as AI takes on more of the administrative work behind planning, operations, and decision-making, and where human judgment becomes even more valuable because of it.

Using live input from our audience and AI-generated visuals, the session became a reflection of how people in the room see the future of their industry evolving.

A huge thank you to Henry for joining us across all three Unlock Live events and bringing so much energy, creativity, and perspective to the conversation! 👏

Your team gets smarter every planning cycle. The question is whether your systems learn too.Unlock Live Boston’s final M...
05/28/2026

Your team gets smarter every planning cycle. The question is whether your systems learn too.

Unlock Live Boston’s final Main Stage focused on what it takes to stop repeating the same planning problems every quarter and start building systems that improve over time.

Varicent's Marc Altshuller and Jason Loh, LPL Financial's Manish Dudeja, and Deloitte's Abe Awasthi shared perspectives on how AI, cleaner processes, and better connected planning models are helping organizations reduce friction, make faster decisions, and create systems that adapt with every cycle instead of resetting.

What does it take to build a data foundation the entire org can rely on and design incentives that shape the right behav...
05/28/2026

What does it take to build a data foundation the entire org can rely on and design incentives that shape the right behaviors?

Flagstar Bank, Motion Industries, and Thomson Reuters joined Varicent's Tom Bennett to share how they tackled fragmented revenue data head on.

🔎 Clean it up, build a single source of truth, and give every team a foundation they can stand behind. Stronger forecasting, faster payouts, and decisions that stick.

KPMG's Josh Selembo, Danny Veksler, and Julian Villarreal shared a framework for tying compensation to the behaviors that drive growth.

💡 Use accelerators, hurdles, and multipliers to steer sellers toward high-value motions. Simplify crediting and ramp structures so transitions don't create disputes or slow down payouts.

Two sessions at Unlock Live Boston. One clear takeaway 👇 AI in SPM delivers when the systems underneath it work together...
05/28/2026

Two sessions at Unlock Live Boston. One clear takeaway 👇

AI in SPM delivers when the systems underneath it work together. ♾️

Argano’s David Kohari and Konrad Michalewski shared why AI initiatives stall when teams try to do everything at once. The better approach? Start focused, prove impact, then scale as your data and governance mature.

Varicent’s Sarah Van Caster and Michael Smith showed what changes when planning, incentives, and performance run on one connected platform, with GenAI helping teams surface insights, model impact, and act faster before issues grow.

What changes when Sales, Finance, and RevOps stop operating in silos and start building one sales plan together?Paula Le...
05/28/2026

What changes when Sales, Finance, and RevOps stop operating in silos and start building one sales plan together?

Paula Lerke from Bayer, Terry Sember from Ingram Micro, and Varicent’s Curtis Schroeder unpacked what it takes to align teams under one operating model and what changes when planning and incentives finally connect.

Ex*****on gets faster, friction drops, and teams stop working around each other.

AI is reshaping how teams plan, compensate, and execute. The leaders who will pull ahead are building systems that learn...
05/13/2026

AI is reshaping how teams plan, compensate, and execute. The leaders who will pull ahead are building systems that learn from every planning cycle instead of resetting each quarter.

Highlights from yesterday's main stage at Unlock Live Dallas:

💡 New research from Varicent revealed the gap between what revenue leaders know and what their systems capture, and a vision for how AI and SPM are converging to close it.

💡 McKesson's Winnie Roberts Maignan shared that the opportunity isn't to automate the work. It's to remove friction, create room for judgment, and help comp teams become stronger advisors to the business.

💡 KPMG's Kent Luton brought perspective on how companies are moving past AI experimentation in SPM and starting to embed it into how they operate every day.

The teams seeing the strongest results are building revenue systems that learn from every cycle and compound over time.

AI is reshaping how teams plan, compensate, and execute. The leaders who will pull ahead are building systems that learn...
05/12/2026

AI is reshaping how teams plan, compensate, and execute. The leaders who will pull ahead are building systems that learn from every planning cycle instead of resetting each quarter.

Varicent's CEO, Marc Altshuller and Chief Growth Officer, Jason Loh took this afternoon's main stage to share new research on the gap between what revenue leaders know and what their systems capture, and and a vision for how AI and SPM are converging to close it.

Here are a few highlights:

💡 McKesson's Winnie Roberts Maignan shared that the opportunity isn't to automate the work. It's to remove friction, create room for judgment, and help comp teams become stronger advisors to the business.

💡 KPMG's Kent Luton brought perspective on how companies are moving past AI experimentation in SPM and starting to embed it into how they operate every day.

The teams seeing the strongest results are building revenue systems that learn from every cycle and compound over time.

Afternoon breakout sessions are live at Unlock Live Dallas and attendees are not slowing down. 💡 Three sessions, one mes...
05/12/2026

Afternoon breakout sessions are live at Unlock Live Dallas and attendees are not slowing down. 💡

Three sessions, one message: your strategy is only as strong as the system underneath it.

🎯 New York Life's Raj Cheela, Broadridge's Bradford Beisler, AT&T's Arie Samuel Guerts, and Varicent's Tom Bennett shared what it took to clean up fragmented revenue data and build a foundation that improved forecasting, sped up payouts, and strengthened cross-functional decisions

🎯 ZS's Anna Simon and PepsiCo's Carroll Nelson unpacked why incentive plans quietly lose their edge as exceptions accumulate, and how to design them to hold their shape at scale

🎯 Sarah Van Caster and Michael Smith showed what changes when plans, incentives, and performance run on one platform with GenAI modelling impact in real time, so teams can intervene before problems compound

Breakout sessions at Unlock Live Dallas are underway and teams are rolling up their sleeves to tackle the operational re...
05/12/2026

Breakout sessions at Unlock Live Dallas are underway and teams are rolling up their sleeves to tackle the operational realities behind revenue growth.

From organizational physics to cross-functional alignment to AI readiness, attendees are getting into the specifics of what it takes to make revenue systems perform.

💡 Dana Therrien and Alejandro Bellarosa walked through why planning changes stall and how to diagnose where your system is losing leverage

💡 Citizens Bank's Fred Potvin and Varicent's Curtis Schroeder shared what changed when they brought Sales, Finance, and IT under a single revenue plan

💡 OpenSymmetry's Scott Werstlein is drawing on hundreds of SPM implementations to show what needs to be in place before AI can deliver real results

Unlock Live London’s main stage opened with a clear message:💡 The way revenue systems get designed today will determine ...
04/23/2026

Unlock Live London’s main stage opened with a clear message:

💡 The way revenue systems get designed today will determine who pulls ahead as AI reshapes planning, incentives, and ex*****on.

Varicent's CEO Marc Altshuller, Chief Growth Officer, Jason Loh, and EVP of Customer Success, Nicoal Berryman shared where SPM is heading and what shifting market expectations mean for how teams need to operate.

Here's what stood out:

L'Oréal's Danny De Potter shared how they've aligned planning, incentives, and ex*****on in practice, and what's concretely changed as a result

Deloitte Digital's Zachary Faithful unpacked how these ideas translate into real transformation inside complex organizations

The key message? Your revenue advantage won't come from adding more tools, but from redesigning how your system works.

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