09/30/2026
👁️A closer look at three of the environments we brought to life at SDC 2026.
Each space had a completely different job to do.
🩷For Puig, one large footprint had to house multiple fragrance worlds — using scale, colour, campaign graphics and dimensional elements to give each brand its own identity while still feeling connected.
🖤For Clarins, the challenge was visibility from every direction. A circular footprint, suspended branding, illuminated campaign graphics and integrated merchandising turned the space into a 360° beauty destination.
🩵For Dolce & Gabbana, the graphic language became the environment itself. The blue-and-white Majolica-inspired pattern moved across walls, dimensional elements and a fully wrapped vehicle, while the Capri-inspired scenery tied the entire experience together.
That’s the part of experiential work we love most: taking a campaign off the page and building a physical world around it.
And there’s still plenty more from this record-breaking September to share.