1dea Design + Media Inc.

1dea Design + Media Inc. Helping organizations grow through websites, branding & design. Kingston • Ottawa • Toronto Changing the way brands are made. "One idea" at a time.

Kingston has been home to 1dea for more than 21 years, and over that time, we've worked with businesses, associations, h...
10/22/2026

Kingston has been home to 1dea for more than 21 years, and over that time, we've worked with businesses, associations, healthcare organizations, government agencies and not-for-profits to strengthen how they communicate with the people they serve.

Our work spans branding and graphic design, website design and development, SEO, accessibility, digital marketing and ongoing WordPress support. Whatever the project, we start by understanding the organization, its audience and what it needs to accomplish, then bring the right strategy, creative and technical expertise together to move it forward.

If you're looking for a Kingston creative agency, Kingston branding agency, or Kingston web design and digital marketing partner, our team brings more than 21 years of experience helping organizations communicate more effectively.

Learn more about 1dea and book a discovery call: https://1dea.ca/

Happy Belated Birthday to Meagan! 🎂We’re keeping the celebration going for Meagan and the incredible creativity and tale...
10/20/2026

Happy Belated Birthday to Meagan! 🎂

We’re keeping the celebration going for Meagan and the incredible creativity and talent she brings to our team. She has a natural ability to understand a client's vision, take an idea and run with it, and deliver creative that consistently impresses.

We're lucky to have her behind so much of the great work that comes out of 1dea, and we hope she had a wonderful day getting properly celebrated.

Wishing you the best year ahead, Meagan! 🤍

Happy Birthday to Becca! 🎈An October birthday feels especially fitting for someone who loves fall as much as Becca does....
10/07/2026

Happy Birthday to Becca! 🎈

An October birthday feels especially fitting for someone who loves fall as much as Becca does. Add a good book, a great playlist and a little time to enjoy the season, and you've got a pretty solid recipe for a Becca-approved birthday.

We're very lucky to have her creativity, ideas and personality as part of the 1dea team, and even happier to have an excuse to celebrate her today.

Happy Birthday, Becca! We hope your day includes plenty of your favourite things. 🍂🤎

We are thrilled to welcome Greg Van Bastelaar to the 1dea team as our new Account Manager! 🎉Greg brings extensive experi...
10/06/2026

We are thrilled to welcome Greg Van Bastelaar to the 1dea team as our new Account Manager! 🎉

Greg brings extensive experience managing client relationships, digital projects and cross-functional teams. Most recently, he spent nine years leading client success at a web development agency, overseeing projects from initial planning through delivery, launch, and ongoing support. Combined with formal project management and Agile training, Greg brings a thoughtful, organized approach to keeping projects, people and priorities moving forward.

Before moving into the digital agency world, Greg spent 15 years working in the music industry. A guitar player since he was 13, he now channels his love of music, electronics and building things into Axewerx, where he designs and builds his own guitar pedals. 🎸

When he isn't making music or tinkering with his latest build, Greg enjoys getting outdoors and exploring with his family and dog, so it's safe to say he'll fit right in with the dog-loving crew at 1dea. 🐾

Please join us in welcoming Greg to the team! We're excited to have his account management expertise, digital experience and client-focused approach supporting our team and clients.

Marketers have access to more information than ever before, from website analytics and search behaviour to audience rese...
10/02/2026

Marketers have access to more information than ever before, from website analytics and search behaviour to audience research, competitor insights and years of internal knowledge.

But having more information doesn't automatically make it easier to create better content. The challenge is making sense of it all, understanding which signals actually matter and connecting those insights in a way that informs what you create.

That's increasingly where our content work at 1dea begins. Before we start writing, we're looking across different sources of information to understand the audience, the business and the opportunities they point to. The goal isn't to use every piece of data available. It's to identify what matters and use it to make better content decisions.

We explore how this shift is changing content creation in our latest article: https://1dea.ca/the-evolution-of-content-creation/

AI is changing how quickly we can research, organize information, explore ideas, and move through parts of the creative ...
09/25/2026

AI is changing how quickly we can research, organize information, explore ideas, and move through parts of the creative process. Used thoughtfully, it can make the work more efficient and give us more information and possibilities to work with.

But more information and faster outputs don't automatically lead to better marketing. Understanding the audience, recognizing what matters, questioning assumptions, and choosing the right direction still require context, experience, and human judgment.

That's where we see the real opportunity with AI: using it to expand what's possible while keeping people responsible for the thinking that gives the work meaning. As the tools continue to evolve, how we work will evolve too, but the need for a strong strategic foundation doesn't change.

Today we're celebrating two years of Becca at 1dea! Over the past two years, Becca has continued to grow into an integra...
09/19/2026

Today we're celebrating two years of Becca at 1dea!

Over the past two years, Becca has continued to grow into an integral part of our creative team. This year especially, she's stepped up in a big way, taking on more responsibility across client design work, including website design and social media, while continuing to bring creativity and care to everything she takes on.

Becca is bubbly, funny, always willing to help, and someone our team can count on to jump in wherever she's needed. It's been great to see her confidence and skill set continue to grow as she's taken on more this year.

Outside of work, Becca is an avid reader who always seems to have another book on the go. She also loves travelling, exploring new places, and spending time with her husband and family.

We're so glad to have you as part of the team, Becca. Happy two years!

Two years of Kelsy at 1dea! 🎉Over the past two years, Kelsy has become an incredibly important part of how our team and ...
09/17/2026

Two years of Kelsy at 1dea! 🎉

Over the past two years, Kelsy has become an incredibly important part of how our team and our client relationships run. As our Account Director, she has taken on an ever-growing client load while continuing to bring the same level of care, organization, and attention to every account she manages.

She's also the person making sure the rest of us know what needs to happen and when. From keeping our never-ending lists in order and creating touchpoints for the team to making sure work is moving forward thoroughly, Kelsy has a knack for keeping a lot of moving pieces on track without losing sight of the people involved.

Her ability to guide clients, support the team, and keep everything moving is a huge part of what makes her so valuable to 1dea. Add in her sense of humour and personality, and we're very lucky to have her.

Happy 2 years, Kelsy! Here's to many more.

A conversion-focused website isn't about adding more calls to action. It's about making it easier for the right people t...
09/14/2026

A conversion-focused website isn't about adding more calls to action. It's about making it easier for the right people to understand what you offer, find the information they need, and take the next step when they're ready.

That starts with understanding why different audiences are coming to the website in the first place. Clear navigation, thoughtful content hierarchy, strong messaging, purposeful calls to action, and fewer points of friction can then work together to guide people based on what they're actually trying to accomplish.

When those decisions are considered from the beginning, you create a website that not only looks good, but connects what your audience needs with what your organization wants to achieve.

Learn more about our approach to website design and development:
https://1dea.ca/web-design-development/

Happy Birthday, Kelsy! 🎂As our Account Director, Kelsy has a way of keeping clients happy, projects moving, and the rest...
09/11/2026

Happy Birthday, Kelsy! 🎂

As our Account Director, Kelsy has a way of keeping clients happy, projects moving, and the rest of us laughing along the way. She's thoughtful, incredibly funny, and brings the kind of energy to the team that makes even the busiest days better.

Outside of work, you'll probably find her spending time with her dog and cat, at a concert, keeping up with the latest in pop music, or finding something delicious to eat or bake. And if horses are involved, even better. 🐴

Kelsy, we hope your birthday includes good food, great music, plenty of laughs, and all of your favourite things. Happy Birthday from all of us at 1dea!

Address

993 Princess Street, Suite 211
Kingston, ON
K7L1H3

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+16137045336

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