04/15/2026
Let’s talk stand-up banners…
These things get maybe a few seconds of attention… if that. People are walking by, half paying attention, so if your message isn’t clear right away, it’s getting skipped. It’s not about cramming everything on there, it’s about making someone stop.
A good banner is simple, bold, and straight to the point. One message, strong visuals, easy to read from a distance. If someone has to figure it out, they won’t—and they’ll keep walking.
If your banner isn’t pulling its weight, send it my way—I’ll tell you exactly what’s working and what’s not.
