01/09/2026
What if a tennis brand could feel energetic, confident, and modern without looking like every other sports brand?
For **Garnish**, I developed a bold visual identity inspired by the rhythm, energy, and precision of the court. The custom **Garnish wordmark and distinctive “!” detail** give the brand a playful edge, while the vibrant green, yellow, and clean white palette create a fresh, athletic personality.
The goal was to build a brand that feels **competitive yet expressive, premium yet approachable** — something that can live naturally across apparel, equipment, packaging, and the court itself.
I’d love to hear your thoughts, fellow designers.
**What’s working well in this identity, and what would you refine or approach differently?👇