09/01/2025
Did you know that 9th January marks two milestones in Apple’s history?
On this day in 2001, Steve Jobs first introduced iTunes at Apple’s annual tech convention, Macworld. Back then, iTunes was marketed as a basic music player for people using Mac computers. The idea behind it was to help people easily organise and access their media.
This simple idea ended up setting the stage for the iPod and iTunes Store, which helped to transform the way we think about digital content.
The second Apple milestone happened on 9th January 2007, when Apple introduced the iPhone. The device was marketed not only as a phone, but a handheld computer that lets you access your emails, calendars, and apps anytime, anywhere.
On the same day, Apple also announced that they were dropping “Computer” from their name, signalling their shift towards creating tools that redefine how we work and connect.
Suddenly, productivity was no longer tied to your desk. This is something we often take for granted today across all platforms including Windows.
For businesses, these moments are a reminder that huge breakthroughs are possible – whether you’re innovating an existing system or creating something brand new.
What tech products have had the biggest impact on the way you do business today?
January 9, 2001 Steve Jobs introduces iTunes at Macworld. At the time, it only ran on Macintosh computers and there was no such thing as an iPod or an iTunes Store. I don’t think anyone at the time knew what a big deal iTunes was about to become. The graphic shows the evolution of the…