Stratigus

26/12/2024

Do you hate to log into things? Do you feel what she feels?

Here, at Stratigus, we are different.

No log-ins and online accounts are required to work with us. We provide the human touch.

16/08/2024

Thank you Lindsay Macpherson for your kind review of our service! We appreciate it.

Lindsay is the owner of 𝗧𝗵𝗲 𝗖𝗮𝗿𝗶𝗻𝗴 𝗪𝗮𝘆, which is an NDIS service provider. Visit their website at thecaringway.com.au to find out more about their services.

22/07/2024

Following the article about Google not going to index much of the web, maybe that article's idea is half right.

Is Google going to abandon its mission of indexing the world's information and making it accessible?

No, not so fast. Yes, Google is not going to index the entire web. But its mission continues, but with a twist for the better.

No, Google is not going to abandon its mission. It is going to continue its mission with a twist.

01/06/2024

All Big Tech web-hosting platforms have Terms of Service (TOS). How they enforce their TOS can present an unacceptable risk to business owners.

08/05/2024

This is an example of a publication preparing for the end of third-party cookies.

For a layperson's explanation of how third-party cookies work using an analogy, take a read at this article:

Is your online advertising going to crumble with Google’s coming killing of 3rd-party cookies?
https://stratigus.com/is-your-online-advertising-going-to-crumble-with-googles-coming-killing-of-3rd-party-cookies/

If you want to find out how to prepare for the end of third-party cookies, subscribe to Stratigus Business Insights & News at:

https://stratigus.com/subscribe

We will cover that topic soon!

26/04/2024

We all know of famous Big Tech generative AI tools like ChatGPT, Microsoft Copilot, and DALL-E Open Ai.

But there are a lot more generative AI tools out there in the market that you have never heard of.

In this free report, we will look at the amazing ones that you may not be aware of. These powerful AI tools give you access to unbelievable capabilities to turbo-charge your brand ahead of your competitors.

So, subscribe to Stratigus by clicking on the link below 👇 and get this report for free!

10 Secret AI Tools to Make Your Brand Go WOW! 🤩
https://stratigus.com/subscribe

26/04/2024

We all know of famous Big Tech generative AI tools like ChatGPT, Microsoft Copilot, and DALL-E Open Ai.

But there are a lot more generative AI tools out there in the market that you have never heard of.

In this free report, we will look at the amazing ones that you may not be aware of. These powerful AI tools give you access to unbelievable capabilities to turbo-charge your brand ahead of your competitors.

So, subscribe to Stratigus by clicking on the link below 👇 and get this report for free!

https://stratigus.com/subscribe

20/04/2024

Time is running out for small businesses that rely on online advertising services (e.g. Meta, X).

Third-party cookies, which are the staple technology for the online advertising industry, are going to die. Google Chrome, the last cookie-friendly web browser standing, will disable third-party cookies in a few months. Web browsers like Mozilla Firefox, Apple Safari, and Brave, had already disabled third-party cookies by default. Chrome, which has 65% of the market share, is following suit in a few months.

This move by Google is going to throw the entire AdTech industry into uncertainty. If your business relies on online advertising, it is going to be affected by this major change.

https://stratigus.com/is-your-online-advertising-going-to-crumble-with-googles-coming-killing-of-3rd-party-cookies/

In a few months, Google will kill 3rd-party cookies, which is the staple of advertising technology. Are you ready?

18/04/2024

Here’s how you can detect it happening and foil their efforts.

https://stratigus.com/are-spammers-scammers-forging-your-email-and-ruining-your-reputation/

Here's how you can detect it happening and foil their efforts.

08/04/2024

If you make LinkedIn your main content platform, you will be throwing away your potential as a thought leader.

If you make LinkedIn your main content platform, you will be throwing away your potential as a thought leader.

04/04/2024

Back in 2008 (not a typo, it’s 2008!), Seth Godin said this.

—-
Why bother having a resume?

This is controversial, but here goes: I think if you’re remarkable, amazing or just plain spectacular, you probably shouldn’t have a resume at all.

Great people shouldn’t have a resume.

Here’s why: A resume is an excuse to reject you. Once you send me your resume, I can say, “Oh, they’re missing this or they’re missing that,” and boom, you’re out.

Having a resume begs for you to go into that big machine that looks for relevant keywords, and begs for you to get a job as a cog in a giant machine. Just more fodder for the corporate behemoth. That might be fine for average folks looking for an average job, but is that what you deserve?
—-

That’s why you need a website to brand yourself instead of a resume or CV. Here’s why:

- A website can be indexed by Google and let you be found. You can sell yourself by telling people to “just Google” you.

- A website can showcase you and your works with all kinds of multimedia that a standard CV cannot.

- A website will make you unique.

- A website is where you can publish your thoughts through a blog

Here, at Stratigus, we can help you build a professional website, along with other professional online presence (eg social media profiles, unique domains, professional email, etc).

This is controversial, but here goes: I think if you’re remarkable, amazing or just plain spectacular, you probably shouldn’t have a resume at all. Great people shouldn’t have a r…

02/04/2024

Do you want to win the Local Business Awards?

Take note of this:
"Businesses will be judged against specific criteria which includes information provided by each finalist, and their ONLINE PRESENCE."

Stratigus makes your online presence (website, domain, professional email, social media) a reality, from start to finish and ongoing.

Leave the technology to us. You focus on your business.

https://thebusinessawards.com.au/about/your-awards/