Three Blocks Left

26/06/2026

26/02/2026

I can actually remember the moment I laid eyes on Miranda El-Atem as she walked into our studio for her interview all those years ago. I never would have guessed everything that was to come!

She kind of bounced in, gave a little wave and flashed her big ‘I-grew-up-in-Queensland-sunshine’ smile. She came in for a trial and everyone immediately loved her. I was so nervous offering her the role and she made me sweat it out ‘I’ll think about it over the weekend’.

I’m so (SO) grateful she decided to join team TBL. Over the last six years we have been through so much life and learning together. Figuring out how to be a fully remote team through the pandemic, interstate moves, maternity leaves, designing and delivering brand workshops, figuring out figma, getting excited about AI, saving each other from spiralling into AI-related existential dread, and creating and launching our podcast Brand Odyssey.

That adage that you should hire people better than you is true – and Miranda is the very best of this. She is a better designer than me, she’s funnier than me (this one cuts the deepest), while I tinker and overthink, she gets things done. The only thing I can do better than Miranda is balance the Xero file and given the opportunity she’d probably blitz me at that too because the woman loves data.

It’s her very special birthday today so wanted to take a moment and shine the light on my right hand woman, podcast co-host and friend.

God forbid our slack DMs ever see the light of day.

09/12/2025

Building a future where everyone belongs on site. 👷‍♀️🚧🛠️

Let us introduce you to NexGen – a movement redefining the construction industry with a bold brand and a clear mission: drive gender equity, champion diversity and connect young people of all genders to successful and impactful careers in construction.

NexGen was founded by  Dom Gill, as a non-profit, mission-driven extension of her groundbreaking construction company Urban Core, which champions gender diversity and equity in the heavily male dominated industry.

The .au brand captures the youth market through an optimistic, bold visual energy and tone of voice. Inspired by construction site aesthetics and the spirit of protest posters, the identity is bright, structural and unapologetically ambitious.

Designed to inspire the next generation to rethink and reshape the industry’s future – to ensure that one day the spaces we move through will be built in equal measure by the people who end up using them.

03/12/2025

Bright. Effortless. Unapologetically human. ✨

We partnered with to revitalise their identity and bring their innovative, reusable skincare to a new generation.
Built on the values Simple, Pure, Powerful and Inspired, the new brand celebrates an uncomplicated routine that lets your skin do its thing. Their fibre-tech reusable skincare is reshaping how we think about traditional products, so we crafted a strategy and visual identity to match.

A fresh purpose statement — “Reinvent skin care that works with you and your world.” — paired with the tagline “Skin is Skin” sets the tone: innovative, accessible and human-centred.

From a refined logo that balances elegance and utility, to hand-drawn details and warm, inclusive photography, Santé Glow’s new look is all about connection.

Skincare that cares for people and the planet. 🌿✨