04/09/2026
Businesses get this wrong…
They use WAY too many fonts!
It can be tempting to use a different font for every heading, subheading and little detail, but more fonts don’t automatically mean more personality.
In fact, too many typefaces can make your branding feel busy, inconsistent and harder to read.
Stick to 2–3 fonts.
One for your main headings, one for body copy, and perhaps a third for a little extra personality, if it’s actually needed.
Think hierarchy.
Think consistency.
Think readability.
Stick to your brand fonts and let clarity do the work.
Designing clarity, consistency and confidence for your brand. Need design support on a project? Let's chat:
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Edited · 1w