The SEO Room

The SEO Room SEO Expert | Web Design - we help your website rank on Google, increase traffic & Convert. πŸ“ˆπŸ’°

Meet your AI crew.Artificial intelligence is changing the way businesses get found online and we're here to help you mak...
03/09/2026

Meet your AI crew.

Artificial intelligence is changing the way businesses get found online and we're here to help you make the most of it.

From AI-powered ad targeting to smarter Google campaigns, the tools are getting sharper and so are the results for our clients.

Want to know how AI fits into your lead generation strategy? Let's chat.

The way people search has changed, and most Perth businesses haven't caught up yet.Which means you can be ahead of your ...
27/08/2026

The way people search has changed, and most Perth businesses haven't caught up yet.

Which means you can be ahead of your competitors and reap the benefits from being the first.

AI tools like Google AI Overviews, ChatGPT and Perplexity are now answering search questions directly. No clicking. No scrolling. Just an answer.

This is called GEO (Generative Engine Optimisation) and it's changing everything.

Here's what that means for your business:

πŸ“Œ 45% of people now use AI tools to find local businesses, up from just 6% last year
πŸ“Œ AI Overviews appear in nearly 50% of all Google searches
πŸ“Œ The businesses getting cited in those answers are the ones with strong SEO foundations and structured, credible content

If your SEO is solid, you're already halfway there.

If your website, Google profile and content aren't set up correctly, you're invisible to AI search.

Want to know where your business stands? Let's chat πŸ‘‡
Link in bio for a free consultation.

Searching for a service in Google AI Mode with just a keyword, like "plumber" or "electrician", returns zero local busin...
20/08/2026

Searching for a service in Google AI Mode with just a keyword, like "plumber" or "electrician", returns zero local business results in most cases.

Add "near me" and local businesses appear 100% of the time.

Two words. Completely different outcome.

What this means for your business:

πŸ“Œ Local intent signals matter more than ever in how Google and AI tools surface results
πŸ“Œ Your website and Google Business Profile need to clearly signal where you operate and who you serve
πŸ“Œ Suburb specific content and location pages aren't optional extras, they're visibility essentials

The way your customers search determines whether you show up at all.

Make sure your digital presence is set up to be found the way people actually search.

DM us or click the link in bio to find out if your local signals are working.

Most businesses think of reviews as trust builders. And they are.But in 2026, they're also something else entirely.New r...
17/08/2026

Most businesses think of reviews as trust builders. And they are.

But in 2026, they're also something else entirely.

New research shows that businesses appearing in Google AI Mode have a median of 49% more reviews than businesses that only appear in the traditional Local Pack.

For trades businesses like plumbers, that gap reaches 337%.

Reviews are now a core signal that determines whether AI powered search recommends your business at all.

Here's what that means practically:

πŸ“Œ A steady stream of genuine reviews isn't just good for reputation, it's essential for AI visibility
πŸ“Œ Responding to reviews signals to Google that your profile is active and engaged
πŸ“Œ The businesses winning in AI search aren't just ranking well, they're trusted at scale

If your review strategy is inconsistent or non existent, this is where to start.

DM us or click the link in bio to talk through how to build this into your digital strategy.

A new study just revealed something that should be on every local business owner's radar.28.5% of businesses that show u...
10/08/2026

A new study just revealed something that should be on every local business owner's radar.

28.5% of businesses that show up in the regular Google Local Pack are missing from Google AI Mode for the same search.

These are two different systems, and each has its own winners.

Businesses that appear in AI Mode tend to have a few things in common:

πŸ“Œ They have a lot more customer reviews.

πŸ“Œ Their Google Business Profiles are complete and regularly updated.

πŸ“Œ Their websites are organised and answer real customer questions.

πŸ“Œ Their business information is consistent everywhere online.

If you only track your Local Pack ranking, you’re missing part of the story.

AI Mode is already changing which businesses get noticed and which ones don’t.

Curious about how your business ranks in both systems? Send us a message or click the link in our bio.

When someone in Perth searches for your service, the first thing they see isn't your website.It's the Google Maps Pack. ...
06/08/2026

When someone in Perth searches for your service, the first thing they see isn't your website.

It's the Google Maps Pack. Three businesses. Right at the top of the page.

If you're not in those three spots, most people won't scroll far enough to find you.

Here's what it takes to get there:

πŸ“Œ A fully optimised Google Business Profile with accurate categories, services and photos
πŸ“Œ Consistent NAP details across every online directory and listing
πŸ“Œ A steady stream of genuine reviews from real customers
πŸ“Œ Location-relevant content on your website that signals where you operate
πŸ“Œ Regular activity on your GBP, posts, Q and A responses, photo updates

The Maps Pack is some of the most valuable real estate on Google. And for local Perth businesses, it's often the difference between a full enquiry pipeline and a quiet phone.

Not sure where you stand? We offer free audits. Link in bio.

Before you chase trends, get the basics right.SEO in 2026 is more sophisticated than ever but the foundations remain the...
03/08/2026

Before you chase trends, get the basics right.

SEO in 2026 is more sophisticated than ever but the foundations remain the same. Most Perth businesses still miss them.

Establishing a strong foundation enables AI search, Google Ads, and social media to deliver greater impact.

Neglecting these basics undermines long-term success.

Need help auditing your foundations? That's what we do. Link in bio.

A beautiful website that no one can find is just an expensive brochure.An SEO strategy built on a poorly structured webs...
30/07/2026

A beautiful website that no one can find is just an expensive brochure.

An SEO strategy built on a poorly structured website? You're pouring money down the drain.

The two need to work together from day one.

πŸ“Œ The right website architecture so Google can crawl and understand every page
πŸ“Œ Dedicated service pages that target what your customers are actually searching for
πŸ“Œ Fast load times on mobile since most Perth customers find you that way
πŸ“Œ Clear calls to action so your traffic actually turns into enquiries

At The SEO Room, we build websites with SEO baked in and manage the full strategy so everything works together, not pieced together after the fact.

When your website and SEO align, every other channel works harder, too.

Want a website that generates real leads? Get started with The SEO Room.

Your Google Business Profile isn't just a listing.It's one of the most powerful and most ignored tools a Perth business ...
23/07/2026

Your Google Business Profile isn't just a listing.

It's one of the most powerful and most ignored tools a Perth business has.

Here's what a fully optimised GBP actually does for you:

πŸ“Œ Gets you into the Google Maps Pack, the top 3 results local customers see first
πŸ“Œ Feeds AI Overviews with accurate, credible information about your business
πŸ“Œ Builds trust before a customer even visits your website
πŸ“Œ Drives direct calls, directions and enquiries

And here's what most businesses are getting wrong:

πŸ“Œ Outdated photos or none at all
πŸ“Œ No responses to reviews
πŸ“Œ Missing services and business descriptions
πŸ“Œ Zero posts or updates

Google rewards active profiles. AI rewards accurate, structured ones.

If your GBP hasn't been touched in months, that's costing you leads.

We help Perth businesses get this right. DM us or click the link in bio to get started.

Everyone's using AI to write content right now.And Google knows it.AI-generated content isn't the problem. Generic, unhe...
20/07/2026

Everyone's using AI to write content right now.

And Google knows it.

AI-generated content isn't the problem. Generic, unhelpful content is.

If you're pumping out blog posts that don't actually answer your customers' questions, don't reflect your real expertise and don't connect to your services, Google isn't going to reward you for it.

What actually moves the needle for Perth businesses in 2026:

πŸ“Œ Content that answers specific questions your customers are already searching
πŸ“Œ Service pages that clearly explain what you do, who you help and where you operate
πŸ“Œ A Google Business Profile that's updated regularly with posts, photos and responses
πŸ“Œ Backlinks from credible local and industry sources
πŸ“Œ A website that loads fast and works perfectly on mobile

AI is a tool; it's the strategy that makes it work.

If your content isn't generating leads, your strategy is not doing its job.

Let's fix that. DM us or click the link in bio.

Address

Barley Place
Perth, WA
6155

Opening Hours

Monday 10am - 4pm
Tuesday 9am - 4pm
Wednesday 10am - 4pm
Thursday 10am - 4pm

Telephone

+61478649978

Alerts

Be the first to know and let us send you an email when The SEO Room posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to The SEO Room:

Shortcuts

Share