22/07/2026
Anchored in heritage. Built for what’s next.
We created the identity for Anchor, a property management company hailing from Portland, Maine in the U.S. who are ushering modern systems into a community shaped by history.
//
At the centre of the brand is a hand-drawn wordmark, bringing a sense of craftsmanship, heritage and tradition to the identity. This detail helps Anchor feel established and deeply connected to Maine, while the wider brand system remains clear, confident and forward-thinking.
//
The custom ‘A’ icon draws from the visual language of Portland and the Maine coastline. Pine forests, rolling waves, lighthouses, buoys and the Portland Observatory come together in a mark that captures where the forest meets the sea.
The result is a brand that feels local and dependable, while setting a new standard for transparency and trust in property management.
//
Modern Property Management Built for Maine.