09/08/2026
A website should do more than showcase products. It should make browsing feel effortless and reflect the quality of the brand.
For Amelie Teje, the focus was on creating an ecommerce experience that feels elevated, clean, considered and easy to shop.
Here are just some of the features we included:
• Custom colour swatches for a more intuitive shopping experience
• Editorial-inspired layouts that reinforce the brand identity
• Clear product and collection pages designed to improve discovery
• Responsive design across desktop, tablet and mobile
• A flexible design system that can grow with the brand over time
The result?
A website that’s not only beautiful, but built to convert and grow with the brand 🤍
Website & Shopify Ecommerce Design for Amelie Teje
More key features:
• Custom colour swatches that make browsing product variants intuitive and visually engaging
• Collection and product pages designed to improve product discovery
• Editorial inspired layout that elevates the brand’s identity
• A seamless shopping experience with user-friendly navigation
• Responsive design for a premium experience across desktop, tablet and mobile
• Thoughtful visual hierarchy, spacing and typography to keep the focus on the products
• Flexible, scalable sections that allow the brand to easily update campaigns, collections and content
• Optimised user journeys designed to encourage exploration and increase conversion
• A clean, scalable design system that’s easy to grow alongside the brand
• A balance of beautiful design and practical functionality, ensuring the site performs just as well as it looks
Website & Shopify Ecommerce Design for Amelie Teje
ABOUT THE BRAND
Founded in 2020 by best friends Paris and Saskia, Amelie Teje began as something personal - an idea, a feeling, something we wanted to bring to life.
By combining our middle names, Amelie Teje became a reflection of us - our friendship, our style, and everything we couldn’t quite find but knew we wanted to wear.
Together, we’ve created a world built on pieces we love and continue to reach for. Designed in Australia, each collection is thoughtfully made with a focus on timelessness, quality, and th