The Common Purpose Collective

04/06/2020

22/09/2019

New website, new positioning, bigger impact....

“The purpose of the corporation must be redefined as creating shared value, not just profit per se. This will drive the next wave of innovation and productivity growth in the global economy.” Michael E. Porter Harvard Business School What is Social Innovation? Social innovation is a process used...

13/08/2018

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Playdate workouts is a digital, friendly platform that enhances your playground experience.

We are tapping into existing behaviours of people on playdates and redefining how time is spent in the space. Through our platform we trigger, motivate and provide people with the ability to use mobile first exercise videos / plans using the same park equipment the kids use.

Our platform unlocks the power of playgrounds to transform lives in a fun way.

Our platform combats social isolation by encouraging people to meet-up. We all know the early years of parenting can be quite lonely and isolating. So we are designing a platform to help people connect.

The content format is tailored to three levels (beginner / medium / hard) and delivered through your phones. We will also run offline live workshops on nutrition, movement, connection and wellbeing. We plan to scale to every park in Victoria eventually.

Visit my project and vote - Accessible digital workouts helping people meet move mingle on playdates

12/06/2018

As resources become increasingly scarce in our modern society, the need for circular economic ideas as opposed to the traditional linear economic

20/03/2018

Sign up to this new and innovative approach to developing circular business ideas

Infiniti - a sprint designed to accelerate circular business. Melbourne April 27 - 29, 2018

29/12/2017

There is no question we are in a time of constant change, disruption, volatility, overwhelm of information and an uncomfortableness that is…

04/10/2017

share if you care!

Your voice matters. Your actions make it real. Stand together for gender equality at .

25/07/2017

https://www.cmo.com.au/article/625228/cmo-momentum-2017-airbnb-reveals-how-build-purpose-led-superbrand/

Building a winning culture inside Airbnb is a combination of understanding brand purpose, knowing what to stand up for, and fostering core values, according to global head of customer experience, Aisling Hassell.