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Studio Kin

Crafting unique brand stories to bring your vision to life �
� Branding, Packaging, Illustration

06/08/2026

Kind words from our lovely client, Katherine 🤍

We’ve had the pleasure of supporting PEOPLE HAIRCARE since late last year across a range of brand touchpoints, from presentation decks, email design and product renders to Coles banners, magazine layouts and packaging artwork.

So grateful to work with such a lovely team and exciting brand.

30/07/2026

Meet MILQ.

A skincare brand inspired by one simple question: after seeing how transformative breast milk was for her baby’s skin, founder Ash wondered why that same formula structure wasn’t being used to support our skin too.

Together, we brought that vision to life through a brand identity, packaging, socials and a website homepage designed to feel warm, nurturing and supportive. Every touchpoint was intentionally designed to make an innovative skincare concept feel approachable and beautifully considered.

A project I’ll always be proud to have been part of alongside the wonderful Ellie Laffner | Brand & Copy Studio on brand strategy and tone of voice.

Read the full case study via the link in our bio. 🤍

22/07/2026

ROAM is a travelling wellness house, blending movement, ritual, travel, design and community into curated experiences around the world. ꩜ Part Pilates retreat, part cultural escape, part creative reset, the brand was created to redefine wellness as we know it.

ROAM (Ritual Of A Muse) were looking to build a world women want to be part of. We developed a visual identity inspired by movement, place and creative expression. A handcrafted logo, earthy colour palette and destination-inspired accents come together to create a brand that feels connected, aspirational and like a sense of escape.

Brand identity
Art direction
Landing page design
Landing page development

21/07/2026

TONIKK began with a simple belief: healthy hair starts at the scalp.

Built on over 30 years of expertise, we partnered with trichologist and hairdresser, Kim Michalochristas, to create a brand that brought clarity to a category often crowded with trends and quick fixes.

A thoughtful collaboration spanning strategy, identity, packaging and digital, with strategy and website copy by Ellie Laffner | Brand & Copy Studio.

Read more about it via the link in bio.

09/07/2026

Your logo is important. And so are your fonts, colours and website. But the strongest brands (think: Rhode or Aesop) weren’t built by selecting each piece individually based on aesthetics alone. They were built on strategy.

When you’re clear on your vision, understand your customer, and know the experience you want people to have, that’s when you have a solid foundation.

If you get your strategy right from the beginning, every visual decision becomes easier to make and more intentional. That’s what creates a brand world people recognise, remember and return to.

So if you’re building a brand, start with the bigger picture. The experience should shape every visual decision that follows.

29/06/2026

Studio Kin has been quiet here, but not behind the scenes.

Over the past few months, I’ve been deep in client work, realigning and refining the studio, shaping new case studies, and building a clearer home for where Studio Kin is heading next.

What started as freelance work while travelling overseas has grown into a studio working on bigger projects, with incredible clients and a growing team, almost three years on. 🥹

That growth gave me the opportunity to pause, reflect, and get really clear on the kind of work we want to do, the brands we want to partner with, and the direction Studio Kin is moving in.

The new website is almost here. A more thoughtful reflection of our favourite projects, our process, and the kind of brands we’re here to build next. 🤍

06/01/2026

Celebrating 2 years of running Studio Kin full-time ~

This business started in Sicily, and has been run out of Airbnb’s around the world, through Amsterdam, Auckland, Bali and Melbourne, so it only made sense to take the cake down to the beach with Brayden (my CMSO - chief mental support officer), to celebrate. 🤎

Thank you to everyone who has supported me along the way. I can’t wait to see what’s to come for Studio Kin. ⋆˚꩜｡

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