18/08/2026
Alan Kohler didn’t recommend a crypto platform. A deepfake of him did.
ASIC’s latest report shows it removed 19,400 scams in the past year, up 182 per cent, many using AI deepfakes of recognisable Australians, including the Prime Minister, Gina Rinehart and Kohler, to make the schemes look credible.
This isn’t a marketing problem, it’s a cyber security one. ASIC chair Sarah Court says the content is now polished enough that people can scrutinise it closely and still not spot the fake. The same techniques used to impersonate a public figure can just as easily target a CEO, a supplier or a finance team, not through a technical exploit but a convincing message that looks exactly like it should.
This is where dop™ Secure operates: cyber security, identity protection and fraud prevention working together, not as separate tools. The businesses that hold up aren’t the ones with the most software. They’re the ones with layered defences and people trained to pause before they trust what they see.
When was the last time your business tested whether your team could spot the fake?