18/02/2022
Surely they didn't spend 10,000,000.00 on a new logo for Australia Made??
I LOVE the connection to country as described here:
--- "Yanyuwa man, Balarinji chair and cultural director, John Moriarty, described the logo as a "kangaroo ... bounding forward, reflecting Australia's optimism".
"It is formed by a contemporary expression of three boomerangs," he said.
"The head is the hooked '7' boomerang used in ceremonies as a percussive instrument for song and dance.
"The body and tail are boomerangs used for hunting or foraging for food, or to connect with softwood to spark fire. This kangaroo tells the story of country, of belonging and of living sustainably." ---
That is such an excellent outcome for such an iconic symbol of Australia.
However, did they really spend 10M on a logo?? Let's hope the 10 mill is a budget to kick start new promotion of Australia Made worldwide.