The Fridge Magnet Factory

The Fridge Magnet Factory The Fridge Magnet Factory is Australia's No1 printer of promotional fridge magnets. We produce every Visit www.fmf.com.au or call us on 1300 731 300.
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We produce every size, every shape and can design them for you.

Vets, dentists and physios reorder the same magnet every twelve months. 🐾 "The most consistent repeat category we print...
19/10/2026

Vets, dentists and physios reorder the same magnet every twelve months. 🐾

"The most consistent repeat category we print for is health recall, and the reason is unglamorous: their entire business model depends on people coming back on a schedule, and every digital reminder channel is failing them.

SMS reminders get ignored. Email lands in promotions. App notifications are one of ninety a day.

A recall magnet sits on the fridge with the next-due date written on it in whiteboard marker and the clinic number underneath. The whole household sees it, which matters enormously, because in most homes one person books the appointments for everybody.

Dental, veterinary, optometry, physio, audiology, podiatry — same problem, same fix, and they order like clockwork every twelve months.

If your business runs on people returning on a cycle, this is your format.

What's your recall rate like? 👇"

Recall runs → [email protected]

13/10/2026

Her hot water died at 6pm on a Sunday. 🚿

"The moment this product is actually for.

Not when someone is browsing. Not when they're in a buying mindset. At 6pm on a Sunday when something has broken and there is a small, urgent problem to solve.

In that moment nobody opens a search engine and evaluates options. They reach for whatever is closest to hand and known. Which, in most Australian houses, is a fridge door.

That's why trades, emergency services and anything with an urgent-callout model over-index on this format. Not because it's persuasive — because it's *present* at the exact moment the need appears, which is the one thing you cannot buy with targeting.

When does your customer need you most urgently? 👇"

Be findable → [email protected]

11/10/2026

She got three quotes in March. In September she could only find one number. ☎️

"A small story about how buying decisions actually happen.

She gathered three quotes in autumn. Compared them properly. Then the project got deferred, as projects do, and six months passed.

When it came back to life she didn't reopen the spreadsheet. She didn't search her inbox. She looked at the fridge, where one of those three suppliers had left something behind, and she rang that number.

The other two quotes weren't worse. They were just gone.

This is the entire argument for physical, kept marketing in one situation, not that it persuades better, but that it survives the gap between interest and action. And in most B2B categories, that gap is measured in months.

How long is the gap between enquiry and order in your business? 👇"

Be the one they can find → [email protected]

Real estate agencies have worked this out. Most other industries haven't. 🏠"Property is the one industry that has fully ...
09/10/2026

Real estate agencies have worked this out. Most other industries haven't. 🏠

"Property is the one industry that has fully understood this product, and it's worth borrowing from regardless of what you sell.

An agent's problem is timing. The person who'll sell in eighteen months isn't ready to talk today, and no amount of contact changes that. So the winning move isn't persuasion — it's being findable at the exact moment the decision finally happens.

A magnet solves that better than anything digital, because eighteen months of emails get unsubscribed and eighteen months of retargeting gets blocked. The magnet just sits there being unobjectionable until the day it's needed.

Now apply that to your business. Who are your customers who'll buy eventually but not now? That's the list this product was built for.

Which industry should we break down next? 👇"

Talk industries → [email protected]

Q4 starts today. Somewhere a marketing budget just reset. 📊"New financial quarter. Somewhere in your business, a budget ...
08/10/2026

Q4 starts today. Somewhere a marketing budget just reset. 📊

"New financial quarter. Somewhere in your business, a budget just reset and someone is deciding where it goes.

Here's a question worth asking before it's allocated: which line item from last quarter is still working right now?

The digital spend stopped the day it stopped. The print run was read once. The event was a good day for the people who came.

The magnets you ordered in March are still on fridges. They were on fridges through the whole quarter, in the one room every household walks through twenty times a day, and they'll still be there next Christmas.

We're not saying replace your digital spend. We're saying almost nobody has a line item that keeps working after the invoice is paid and this is one.

What's the longest-working thing in your marketing budget? 👇"

Talk to us → [email protected]

06/10/2026

The giveaway your client keeps for 365 days.

"2027 calendar fridge magnets - your logo, your colors, their fridge, all year long.

Corporate giveaways, client thank-yous, anniversary and opening promos. We handle the design and the bulk printing.

Order early - December slots fill up fast. DM for bulk pricing."






The honest Q4 calendar. Print capacity in this country runs out in November. 📅"Nobody in print enjoys telling a customer...
30/09/2026

The honest Q4 calendar. Print capacity in this country runs out in November. 📅

"Nobody in print enjoys telling a customer in late November that the job they need before Christmas isn't going to happen. So here's the honest version, in September, while there's still time to do something about it.

September and early October: normal lead times. You want a custom die cut, a big run, a specific stock - no problem.

Late October: the calendar and diary season starts. Everyone who wants 2027 calendar magnets, term planners or year planners lands at once.

November: Christmas mailouts, end-of-year gifts, awards nights and the January campaigns that people have suddenly realised they need. This is where the queue forms.

December: shutdown dates start landing across the whole supply chain - not just us, but stock, freight and everyone else.

If you know you need something in Q4, the cheapest and calmest version of that conversation is the one we have this month.

What's on your Q4 list? Tell us and we'll tell you when to book it 👇"

Book Q4 → 1300 73 1300

The best-performing magnets aren't ads. They're tools. 🧰"Here's the pattern behind every magnet that lasts five years on...
28/09/2026

The best-performing magnets aren't ads. They're tools. 🧰

"Here's the pattern behind every magnet that lasts five years on a fridge: it does a job the household actually needs done.

The oven temperature conversion chart, because half the recipes online are in Fahrenheit. The bin night calendar, because nobody can remember whether it's recycling this week. The shopping list pad. The kids' medication dosage-by-weight guide, which every parent of a small child has looked at in a panic at 2am. The choking and CPR steps. The tide chart. The school term dates.

None of those are advertising. Every one of them has a logo and a phone number on it, and every one of them gets kept for years, because throwing it out would make the household's life measurably worse.

That's the brief. Don't ask what you want to say. Ask what problem your customer has in their kitchen, and solve that.

What useful magnet does your household rely on? 👇"

Ideas? Call 1300 73 1300

We pulled twelve months of order data. Australia has a favourite magnet shape and it's not what we expected. 📊"We run 20...
24/09/2026

We pulled twelve months of order data. Australia has a favourite magnet shape and it's not what we expected. 📊

"We run 2000+ shapes. Here's what actually got ordered over the last twelve months.

1. Rectangle with rounded corners. Boring, undefeated, and the safest 30 cents you'll ever spend.
2. The house. Real estate, mortgage brokers, builders, removalists - anyone whose customer is thinking about a roof.
3. The truck. Transport, removalists, mobile trades, waste, towing.
4. The tooth. Yes, really. Dental is one of the most consistent repeat categories in the country and dentists order like clockwork every twelve months.
5. The circle. Cafés, gyms, community groups, anything with a logo that's already round.

What this tells you: shape does a lot of the work before anyone reads a word. A house-shaped magnet has already said ""property"" from across the kitchen.

What shape would your business be? Tell us and we'll tell you if we've already got the die 👇"

Find your shape → fmf.com.au

20/09/2026

When it’s time for a groom, she already knows who to call.

"Business cards get thrown out. Fridge magnets get kept - right where your customer stands 20 times a day.

Groomers, vets, plumbers, aircon techs, water refilling stations, laundry shops: put your logo and number on a magnet and stay in front of them all year.

DM for bulk pricing."

Talk to us → 1300 73 1300





Address

7 Epic Place
Croydon, NSW
2163

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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