Maralytics

Maralytics It is our aim to create and offer an affordable cloud-based solution for businesses in the retail and hospitality industries. Xero
2. Kounta by Lightspeed
3.

Maralytics is a complete, automated marketing solution that gets data straight from your POS, giving you real-time, reliable figures.

✔️ Track any type of campaign
✔️ Integrates with top POS systems
✔️ Highly flexible, wonderfully convenient We hope to help small businesses to double their returns from their investment in their POS system by adding not just a marketing analytics feature, but a me

ans to expand its functionality and promote growth. This enables them to establish their brand to get more customers by developing smarter marketing campaigns where accurate information increases their Return on Investment. Maralytics supercharges your current POS system to ensure that you get valuable data out of your ongoing marketing campaigns. POS systems where you can integrate Maralytics to are:
1. Vend
4. Square

"We just keep doing what we've always done."We hear this from business owners constantly.Not because they're not smart. ...
12/06/2026

"We just keep doing what we've always done."

We hear this from business owners constantly.
Not because they're not smart. Not because they don't care.

Because without data, defaulting to habit is the only rational choice.

You ran a Facebook promotion six months ago that seemed to do well. So you run it again. And again.

But "seemed to do well" is doing a lot of work in that sentence. Did it actually drive incremental revenue? Or would those customers have come in anyway?

You can't know without connecting your marketing spend to your actual POS sales data.

That's what Maralytics does. And it takes about 20 minutes to set up.

Are you making marketing decisions on data, habit, or instinct? No judgment — just genuinely curious. 👇

Comparing Online vs Offline Campaign ResultsDigital campaigns are trackable by default.Offline campaigns — flyers, event...
11/06/2026

Comparing Online vs Offline Campaign Results

Digital campaigns are trackable by default.
Offline campaigns — flyers, events, in-store promotions — usually aren't.

Until you connect them to sales data.
Then they're as measurable as anything else.

And often more effective than assumed.

I'm looking for 5 hospitality venues to use Maralytics for free for 30 days.Here's exactly what that means:✅ I connect i...
11/06/2026

I'm looking for 5 hospitality venues to use Maralytics for free for 30 days.
Here's exactly what that means:

✅ I connect it to your Xero / Square / Lightspeed personally
✅ I load your last 3 months of campaign data so you see value immediately
✅ You use it for 30 days
✅ If it's not worth it — you pay nothing and I close the account

The only thing I ask in return: honest feedback.

Why am I doing this? Because I'm at the stage where 5 real customers will teach me more than any amount of marketing. And I'd rather earn your trust than ask for your credit card.

If you own or manage a hospitality venue and spend any money on marketing — this one's for you.

Comment "INTERESTED" or send me a DM. I'll respond to everyone. 👇

Business owners generally track engagementBut there are actually 3 things that tell you if it worked1️⃣ Revenue 2️⃣ Cost...
10/06/2026

Business owners generally track engagement
But there are actually 3 things that tell you if it worked
1️⃣ Revenue
2️⃣ Cost of campaign vs revenue generated
3️⃣ Brought in new customers or rewarded existing ones
Engagement tells if people saw it
Maralytics shows you these

Be honest.You ran a promotion last month — a Facebook post, an email, a loyalty deal.Do you know:✅ How much revenue it g...
09/06/2026

Be honest.

You ran a promotion last month — a Facebook post, an email, a loyalty deal.

Do you know:

✅ How much revenue it generated?
✅ What the actual profit was after costs?
✅ Whether it was worth running again?

Most business owners we talk to answer "not really" to all three.

And that's not a failure — it's a gap in the tools available to you. Until now, tracking campaign ROI in hospitality meant spreadsheets, guesswork, and a lot of hope.

Maralytics connects to your existing POS and shows you exactly which campaigns drove real sales. No more guessing.

Comment "SHOW ME" below and I'll set it up for your venue personally — free for 30 days.

Seeing Underperforming Campaigns EarlyMost businesses end campaigns too late.Not because they're not paying attention — ...
08/06/2026

Seeing Underperforming Campaigns Early

Most businesses end campaigns too late.

Not because they're not paying attention — but because the early warning signs aren't visible.

Performance rankings show you which campaigns are sliding before you've already spent the rest of the budget on them.

Early signals. Better decisions.

Every month I'd spend money on Facebook ads, email campaigns, loyalty promos — and genuinely have no idea which ones dro...
08/06/2026

Every month I'd spend money on Facebook ads, email campaigns, loyalty promos — and genuinely have no idea which ones drove actual sales
That was why I built Maralytics
If you're making the same guesses I was — I'd love to show you what your numbers actually look like.

Identifying the Quiet Top PerformerThe campaign everyone talks about isn't always the campaign doing the most work.Somet...
04/06/2026

Identifying the Quiet Top Performer

The campaign everyone talks about isn't always the campaign doing the most work.

Sometimes the quiet one — low-budget, low-attention — is the one actually driving sales.

You won't know until you look at outcomes instead of reach.

Clarity makes the quiet performers visible.

One pattern I see across almost every multi-location business:Google - Reports Google performanceMeta - Reports Meta per...
02/06/2026

One pattern I see across almost every multi-location business:

Google - Reports Google performance
Meta - Reports Meta performance
Agencies - Reports campaign activity
Finance - Reports revenue

But no single structure connects all four.

So leadership teams receive accurate reports — and still can't clearly see what marketing is producing results.

I spoke with a Finance Director recently who received accurate reports from all four sources — and still had to call a two-hour meeting to piece together what was actually working. The reports were correct. The structure was missing.

This is the fragmentation problem. And it's far more common than most leadership teams realise — because the individual reports look fine in isolation.

The Marketing Clarity Accelerator exists to solve exactly this gap — in 30 days.
The output is a single, connected view of which campaigns, locations and channels are producing revenue — and a 90-day roadmap for what to do with that information.

If this gap exists in your organisation, I'd encourage you to book a 30-minute session with me.

Transactions Tell a Different Story Than RevenueRevenue went up.Transactions didn't.That means pricing — not marketing —...
01/06/2026

Transactions Tell a Different Story Than Revenue

Revenue went up.
Transactions didn't.

That means pricing — not marketing — drove the result.

Without separating the two, you'd credit the wrong thing.
And probably repeat the wrong campaign.

This is what campaign tracking makes visible.

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PO Box 283
Broadbeach, QLD
4218

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